Breguet Public Relations Specialist

Eschborn • Germany

Friday, February 7, 2025

Breguet, a distinguished name in the realm of luxury timepieces, operates under the prestigious umbrella of The Swatch Group, a global leader in the watchmaking industry. As part of this illustrious conglomerate, Breguet offers an unparalleled opportunity to engage with a brand steeped in heritage and innovation. The Swatch Group is renowned for its commitment to excellence, diversity, and inclusion, providing a dynamic environment for professionals to thrive.

1. Plan and oversee the marketing budget autonomously, coordinating all media activities in alignment with Breguet's headquarters in Switzerland.
2. Identify and acquire suitable partners to enhance Breguet's brand visibility locally.
3. Brief and manage external agencies and service providers, including printers and event agencies.
4. Review layouts, proofs, and text drafts for accuracy and alignment with brand standards.
5. Develop and implement the comprehensive PR strategy for Breguet in the German market, collaborating closely with the Head of PR and Brand Manager.
6. Cultivate and expand relationships with local and national press contacts, bloggers, influencers, and key opinion leaders.
7. Participate in press events, enjoying the planning, organization, and execution of events and partnerships.
8. Monitor PR budget costs and manage the planning, execution, reporting, and analysis of marketing and PR activities.

1. Several years of professional experience in PR and/or marketing, preferably within the luxury and consumer goods sector.
2. Fluency in German and proficiency in English, with French language skills being advantageous.
3. Quick comprehension and proactive approach to challenges.
4. Creative, communicative, and organized with a strong sense of initiative.
5. Keen understanding of people and situations with a confident demeanor.

1. Strategic marketing and budget management
2. Media coordination and partnership acquisition
3. Agency and service provider management
4. Content review and editing
5. PR strategy development and execution
6. Relationship building with media and influencers
7. Event planning and execution
8. Budget monitoring and analytical reporting

Several years of experience in public relations and/or marketing within the luxury and consumer goods industry.

Enjoy 30 vacation days, holiday bonuses, and a comprehensive benefits package including corporate pension plans, employee discounts, and access to company fitness programs. Experience a culture of teamwork and personal development within a family-run Swiss heritage company.

Breguet fosters a culture of innovation and tradition, where employees are encouraged to leave their mark through independent work and the active contribution of ideas. The company values diversity, inclusion, and equality, ensuring a respectful and fair workplace for all.