Breguet Public Relations Specialist

Eschborn • Germany

Thursday, February 6, 2025

Breguet, a distinguished name in the world of luxury timepieces, operates under the prestigious umbrella of The Swatch Group, a global leader in branded watches. The Swatch Group is renowned for its commitment to excellence and innovation, making it an ideal environment for those passionate about high-end consumer goods and strategic brand development.

1. Plan and monitor the marketing budget autonomously, coordinating all media activities in collaboration with Breguet's headquarters in Switzerland.
2. Identify and acquire suitable partners to enhance Breguet's local brand recognition.
3. Brief and manage external agencies and service providers, including printers and event agencies.
4. Review layouts, proofs, and text drafts.
5. Develop and implement the comprehensive PR strategy for Breguet in the German market, working closely with the Head of PR and Brand Manager.
6. Translate and write with proficiency.
7. Cultivate and expand relationships with local and national press contacts, bloggers, influencers, and key opinion leaders.
8. Participate in press events and enjoy planning, organizing, and executing events and partnerships.
9. Oversee PR budget costs and manage the planning, steering, reporting, and analysis of marketing and PR activities.

1. Several years of professional experience in PR and/or marketing, preferably in the luxury and high-end consumer goods sector.
2. Fluent in German, proficient in English, and ideally knowledgeable in French.
3. Quick to grasp new concepts and proactive in tackling challenges.
4. Creative, communicative, and organized.
5. Possess a keen sense for people and situations with a confident demeanor.

1. Strategic planning and budget management
2. Media coordination and partnership acquisition
3. Agency and service provider management
4. Proficient writing and translation
5. Relationship building with media and influencers
6. Event planning and execution
7. Analytical skills for reporting and analysis

Several years of experience in public relations and/or marketing within the luxury and high-end consumer goods industry.

The position offers 30 vacation days, holiday and Christmas bonuses, and social benefits ranging from company pension schemes to employee discounts, job bike, and corporate fitness. The company promotes a strong team spirit and culture, providing opportunities for personal development and the chance to leave a personal mark through independent work. A comprehensive onboarding process, including a Welcome Day, ensures a smooth integration into the team.

Breguet, as part of The Swatch Group, fosters a culture of appreciation, fairness, and equality. Diversity and inclusion are highly valued, with a preference for candidates with disabilities, given equal qualifications. The company prides itself on its team spirit and the opportunity for employees to develop individually and contribute actively to the brand's future.