Boucheron Store Director

Abu Dhabi • UAE

Tuesday, January 27, 2026

Boucheron, a distinguished name in the luxury jewelry and watchmaking industry, was founded by Frédéric Boucheron in 1858. As a part of a prestigious conglomerate, Boucheron continues to set the standard for excellence and innovation in high jewelry. The brand is renowned for its daring and timeless designs, maintaining its legacy through generations while adapting to contemporary trends. As an employer, Boucheron offers a dynamic and inclusive work environment that values diversity and fosters professional growth.

1. Define and implement the boutique's commercial action plan to maximize sales and achieve sales and KPI targets.
2. Identify and leverage new business opportunities to expand the client base and enhance brand presence.
3. Conduct regular performance analysis to refine action plans and improve boutique and team performance.
4. Ensure exceptional client experiences to foster brand advocacy.
5. Monitor local market trends and competition to inform strategic actions.
6. Cultivate relationships with mall management and personal shopping teams to maximize sales opportunities.
7. Develop and execute strategies for high-value transactions and recruitment of high-potential prospects.
8. Represent the brand at high jewelry events and maintain ambassadorial relationships with top clients and partners.
9. Lead, empower, and motivate the team to achieve business goals and create a positive work environment.
10. Set and monitor collective and individual targets, providing coaching and identifying training needs.
11. Organize team schedules efficiently to meet business demands.
12. Conduct recruitment interviews and source talent for business continuity.
13. Ensure adherence to Boucheron's retail excellence guidelines and lead by example in customer service.
14. Engage in proactive CRM to drive client acquisition, retention, and loyalty.
15. Oversee boutique operations, including visual displays, stock replenishment, and store maintenance.
16. Optimize store operations to minimize costs and ensure compliance with security and operational procedures.
17. Manage seasonal orders, merchandising, and inventory control.
18. Coordinate VIP and special requests with the retail buying office.
19. Collaborate with European operations and other store directors for seamless management.

1. 8 to 10 years of experience in a luxury retail environment with high-end transactions.
2. 3 to 5 years of experience in store or team management.
3. Strong commercial acumen and results-oriented mindset.
4. Passion for client satisfaction and service excellence.
5. Dynamic, agile, and adaptable to a fast-paced environment.
6. Entrepreneurial mentality with excellent communication and leadership skills.
7. Fluent in English; additional language skills are preferred.

1. Leadership and team management
2. Strategic planning and business development
3. Customer relationship management
4. Market analysis and trend monitoring
5. Operational efficiency and cost management
6. Communication and interpersonal skills

A minimum of 8 to 10 years in luxury retail, with at least 3 to 5 years in a management role.

Boucheron offers a supportive and inclusive work environment, prioritizing gender parity and equal opportunities. Employees are encouraged to realize their full potential in a setting that values diversity and well-being.

Boucheron fosters a culture of innovation and excellence, rooted in a rich heritage of craftsmanship and creativity. The company values diversity and inclusivity, offering a supportive environment where employees are empowered to thrive and contribute to the brand's legacy of luxury and distinction.