Benefit Cosmetics Head of Marketing

Madrid • Spain

Wednesday, March 19, 2025

Benefit Cosmetics, a distinguished brand within the LVMH conglomerate, is renowned for its playful approach to beauty and its commitment to delivering innovative cosmetic solutions. As a part of LVMH, Benefit Cosmetics benefits from the conglomerate's global reach and resources, fostering an environment where creativity and excellence thrive.

1. Implement the trade marketing plan and strategy to align with the global brand positioning and objectives.
2. Monitor and enhance the PR strategy across traditional and digital platforms to elevate brand awareness and drive business growth.
3. Oversee digital platform strategies to bolster brand visibility and sales.
4. Lead, motivate, and develop the Marketing Iberia team.
5. Ensure operational execution of marketing actions within budgetary and scheduling constraints.
6. Collaborate closely with Regional Marketing & Digital teams in Paris.
7. Roll out the annual marketing plan in coordination with the Regional Marketing team, focusing on product launches and brand performance analysis.
8. Negotiate and organize marketing animations in line with brand strategy, ensuring effective communication and feedback.
9. Develop strong relationships with retailers to identify marketing and promotional opportunities.
10. Coordinate with the Regional Merchandising Department for merchandising projects and develop local merchandising as needed.
11. Lead communication projects to enhance brand awareness through media channels, events, or co-branding initiatives.
12. Organize Iberia Sales Meetings to present marketing strategies and maintain communication with sales and field teams.
13. Build and maintain press relations, seeking media coverage opportunities.
14. Manage relationships with makeup artists and celebrities.
15. Develop and distribute press releases to key media figures, adhering to brand guidelines.
16. Participate in retailer PR events and organize brand-owned PR events.
17. Manage community and influencer relationships to enhance brand presence on social media.
18. Work closely with Sephora and regional teams to optimize e-retail visibility.
19. Manage the Marketing, PR, and Digital budgets, ensuring alignment with approved forecasts.

1. Minimum of 10 years of experience in Marketing and PR, with a strong background in the beauty industry.
2. Proven track record in managing PR and building networks with key industry figures.
3. Experience in defining and implementing comprehensive marketing strategies.
4. Fluency in English.

1. Strong presentation and communication skills.
2. Creative and proactive mindset with the ability to think outside the box.
3. Strong influencing and negotiation skills.
4. Excellent planning and organizational abilities.
5. Attention to detail and ability to work under pressure.
6. Proficiency in IT skills including PowerPoint, Word, and Excel; knowledge of Photoshop is advantageous.

Minimum of 10 years in Marketing and PR, with a focus on the beauty industry and a proven ability to manage comprehensive marketing strategies.

LVMH Beauty Iberia offers a dynamic and inclusive work environment, promoting diversity and equal opportunities. Employees benefit from being part of a leading global luxury group with opportunities for professional growth.

Benefit Cosmetics fosters a vibrant and inclusive culture, celebrating individuality and creativity. The company values diversity and promotes an environment where all employees can thrive and contribute to the brand's innovative spirit.