Balenciaga Store Manager
Balenciaga, a storied fashion house founded in 1917 by Cristóbal Balenciaga, is renowned for its avant-garde designs and has been a pivotal force in luxury fashion. Since becoming part of the Kering Group in 2001, Balenciaga has continued to innovate under the creative direction of Demna, solidifying its status as a leading global brand. The company is committed to fostering professional growth and diversity within its workforce.
- Lead the sales team, including assistant managers and staff, to achieve sales and KPI targets while adhering to company procedures and guidelines.
- Act as the brand engagement leader for customers, striving to maximize store potential through qualitative and quantitative goals.
- Execute directives from headquarters.
- Manage floor coverage, sales enhancement, visual merchandising, display, customer service, and operations.
- Analyze daily, weekly, and monthly results, continuously evaluating performance.
- Report to headquarters and share relevant information with the store team.
- Monitor and understand the local competitive landscape and business environment.
- Support the store in achieving specific qualitative and quantitative goals, leading team leaders.
- Update the store team on KPI status and provide necessary support to achieve them.
- Foster a positive work environment and maintain brand behaviors, motivating and challenging the store team daily.
- Prepare team and individual activities, such as morning briefings and one-on-one meetings.
- Collaborate with assistant managers and team leaders to manage employee issues.
- Attract, develop, and retain talent, managing and supporting assistant managers and staff.
- Contribute to the development of the sales team by following up on clear objectives and providing timely, consistent feedback.
- Share development plans with assistant managers and operations managers.
- Build a motivated and competent team with assistant managers, staying informed on fashion and luxury industry trends.
- Act as a Balenciaga ambassador, maintaining and enhancing brand culture internally and externally.
- Oversee clienteling activities in line with headquarters guidelines.
- Maintain store ambiance in alignment with brand image and consistently deliver Balenciaga signature experiences.
- Achieve customer satisfaction and engagement, ensuring sales activities meet Balenciaga's qualitative standards.
- Follow up on CEE and NPS scores, taking action based on results.
- Develop a clienteling mindset, enhancing customer loyalty from new clients to VICs.
- Attract, develop, and retain clients through advanced data collection and one-on-one relationships.
- Provide exceptional customer experiences in line with Balenciaga's signature.
- Measure 'in-store' actions across various channels, including phone and email.
- Manage customer complaints and oversee related sales procedures.
- Network with key influencers in the domestic and international luxury industry to strengthen customer loyalty, particularly among VICs and VVICs.
- Ensure compliance with legal, safety, security, internal regulations, sustainability, and HR guidelines.
- Strive to maintain the store image in line with Balenciaga standards, ensuring the store team has access to necessary resources.
- Plan, approve, organize, and prepare activities to manage anticipated workloads, providing available resources.
- Take necessary measures to ensure the safety of products and valuable items in the store.
- Implement retail excellence guidelines in the store (FOH, BOH, store team).
- Assist in supervising inventory activities and warehouse stock, reporting discrepancies immediately.
- Manage inventory activities with the operations manager based on inventory results.
- Oversee warehouse stock, ensuring it aligns with the store's sales potential.
- Review and improve existing procedures to enhance efficiency and effectiveness, supporting continuous growth.
- Supervise store team planning activities.
- Understanding of Balenciaga products and ability to act in alignment with the brand's image and values.
- Interest in the luxury market and knowledge of fashion trends to develop new clients and strengthen existing relationships.
- Customer service mindset and excellent communication skills to provide superior customer and after-sales service.
- Proactive and positive team player contributing to a positive work environment and teamwork enhancement.
- Leadership and team management
- Sales and KPI analysis
- Customer service excellence
- Clienteling and relationship building
- Operational and procedural compliance
- Inventory management
- Networking and brand ambassadorship
Proven experience in luxury retail management, with a focus on sales and team leadership.
Balenciaga, as part of the Kering Group, offers a supportive environment for professional growth, encouraging leaders to build and maintain high-performing teams. Employees are empowered to reach their full potential in an inspiring work setting.
Balenciaga is dedicated to nurturing a diverse workforce, believing that diversity enriches the workplace and customer experiences. The company welcomes applicants of all backgrounds, providing equal opportunities and focusing on talent and capability in the hiring process. Balenciaga is committed to the growth and success of its employees, fostering an environment where potential can be realized.


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