Balenciaga Product Performance & E-Merchandising Specialist

Paris • France

Monday, April 28, 2025

Balenciaga, a revered name in the fashion industry, was founded by Cristóbal Balenciaga in 1917 and has been a part of the Kering group since 2001. Known for its avant-garde and innovative designs, Balenciaga continues to influence global fashion trends. As an employer, Balenciaga is dedicated to fostering professional growth and development within its ranks, offering employees the opportunity to thrive in a dynamic and creative environment.

1. Coordinate e-commerce product launches in alignment with marketing strategies and market needs, collaborating with Buying and Digital Content teams.
2. Ensure consistency and accuracy of product information on product sheets and visual merchandising, working with the E-VM Coordinator.
3. Implement and manage e-merchandising strategies, optimizing site ergonomics and customer journey.
4. Collaborate with regional e-commerce teams to enhance site search functionality and improve result rankings.
5. Update site content based on marketing priorities and communication highlights, preparing mock-up pages for validation.
6. Analyze product, page, and clickstream performance to enhance product availability and conversion metrics.
7. Prepare and execute seasonal product launches effectively and timely.
8. Maintain a consistent bi-weekly product update schedule.
9. Contribute to product launches, supporting various aspects of the launch process.
10. Optimize searchandising to improve product visibility and search results.
11. Update PLP banners and media blocks to ensure engaging content.

1. Fluency in English and French.
2. Strong background in data and e-commerce, with experience in tools like Content Square.

1. Expertise in ECOM platforms such as Salesforce, Magento, or Shopify, and experience with PIM/DAM.
2. Excellent communication skills.
3. Organizational skills, with a rigorous and conscientious approach.
4. Collaborative mindset with the ability to challenge and innovate within teams.
5. Proficiency in Microsoft Office Suite.

Proven experience in e-commerce merchandising and product performance analysis, with a focus on optimizing digital platforms and enhancing customer experience.

Balenciaga offers a stimulating and fulfilling workplace environment, committed to professional development and career advancement opportunities within the House and the Kering group.

Balenciaga fosters a diverse and inclusive workplace culture, valuing diversity in all its forms and promoting equal opportunities for all employees. The company encourages creativity, collaboration, and innovation, guiding employees to achieve their full potential.