Balenciaga Associate Store Manager

Seoul • South Korea

Thursday, August 7, 2025

Balenciaga, a distinguished fashion house founded in 1917 by Cristóbal Balenciaga, is renowned for its avant-garde designs and has been a pivotal force in the fashion industry. Since joining the Kering Group in 2001, Balenciaga has solidified its position as one of the most influential luxury brands globally, offering a wide array of prêt-à-porter collections, leather goods, shoes, and accessories. The brand is committed to fostering professional growth within its ranks, encouraging employees to reach their full potential in an inspiring work environment.

1. Lead and manage the sales team to achieve sales and KPI targets while ensuring adherence to procedures and guidelines.
2. Act as a brand ambassador, maximizing store potential through qualitative and quantitative goal achievement.
3. Support the Store Manager in floor coverage management, sales enhancement, visual merchandising, display, customer service, and operations.
4. Analyze daily, weekly, and monthly results, providing continuous evaluation and feedback.
5. Monitor the local competitive landscape and business environment.
6. Provide high-quality feedback to the Flagship Store Manager and report on requested matters.
7. Support the Store Manager in achieving specific qualitative and quantitative objectives and lead team leaders.
8. Execute and follow up on action plans established by headquarters and the Flagship Store Manager.
9. Update the store team on KPI status and provide necessary support to achieve them.
10. Create and maintain a positive work environment, exemplifying brand behaviors and supporting the store team in doing the same.
11. Motivate and challenge the store team daily, preparing team and individual activities with the Store Manager.
12. Collaborate with the Store Manager and/or team leaders to manage employee issues.
13. Attract, develop, and retain talent, managing team members and supporting operational needs.
14. Contribute to the development of the sales team by following up on clear objectives and providing timely and consistent feedback.
15. Share development plans with the Store Manager and Operations Manager.
16. Assist the Store Manager in building a motivated and knowledgeable team aware of the latest fashion and luxury industry trends.
17. Act as a Balenciaga ambassador, maintaining and enhancing brand culture internally and externally.
18. Oversee clienteling activities in accordance with headquarters guidelines, maintaining store ambiance in line with brand image.
19. Ensure consistent execution of Balenciaga signature experiences and customer engagement, supervising sales activities to maintain qualitative standards.
20. Follow up on CEE and NPS scores, taking action based on results.
21. Develop a clienteling mindset, enhancing customer loyalty and retention from new clients to VICs.
22. Manage customer complaints and related sales procedures.
23. Build networks with influential figures in the luxury industry to strengthen customer loyalty, particularly among VICs and VVICs.
24. Ensure compliance with legal, safety, security, internal regulations, sustainability, and HR guidelines.
25. Maintain store image according to Balenciaga standards, ensuring access to necessary resources.
26. Plan, approve, organize, and prepare activities to manage expected workloads, providing available resources.
27. Ensure the safety of products and valuables in the store.
28. Implement retail excellence guidelines in the store (FOH, BOH, store team).
29. Support the Store Manager in overseeing inventory activities and warehouse stock, reporting discrepancies immediately.
30. Manage inventory activities with the Operations Manager based on inventory results.
31. Oversee warehouse stock management, ensuring alignment with the store's sales potential.
32. Review and improve existing procedures to enhance efficiency and effectiveness.
33. Supervise store team planning activities.

1. Understanding of Balenciaga product sensitivity and ability to act in accordance with the brand's image and values.
2. Interest in the luxury market and knowledge of fashion trends to develop new clients and strengthen relationships with existing ones.
3. Customer service mindset and excellent communication skills to provide outstanding customer service and after-sales service.
4. Proactive and positive team player contributing to a positive work environment and strengthening teamwork.

1. Leadership and team management
2. Sales and KPI analysis
3. Customer service excellence
4. Communication and interpersonal skills
5. Problem-solving and decision-making
6. Inventory and stock management
7. Brand promotion and clienteling

Previous experience in a similar role within the luxury fashion industry is required.

Bachelor's degree in Business, Fashion, or a related field is preferred.

Balenciaga offers a dynamic work environment with opportunities for professional growth, fostering a culture of excellence and innovation.

Balenciaga is committed to diversity and inclusion, believing that a diverse workforce enriches the workplace and enhances the customer experience. The brand welcomes applicants from all backgrounds, providing equal opportunities and valuing the growth and success of its employees.