Acqua Di Parma Marketing Manager
Acqua di Parma, a distinguished name in the luxury perfumes and cosmetics sector, is renowned for its authentic Italian heritage and commitment to exceptional quality. As part of a larger conglomerate, the brand benefits from a rich history that began in Parma in 1916, and continues to bring refined Italian elegance to the global stage. The company fosters a vibrant culture that encourages collaboration and personal growth, offering employees the opportunity to refine their craft in a creative and autonomous environment.
- Execute the brand's marketing plan in France, coordinating activations and monitoring performance.
- Manage PR agency relations ensuring consistent brand positioning in all media touchpoints; oversee events and collaborations to enhance brand desirability.
- Coordinate digital activities with the global team, ensuring accurate adaptation and localization, and deploy the CRM and clienteling strategy in the market.
- Oversee visual merchandising in retail environments and manage all retail activations, pop-ups, and point-of-sale animations.
- Manage the marketing budget, ensuring accurate forecasting allocation, and reporting. Oversee product forecasts and launches in close collaboration with supply chain and sales teams.
- Work with global and local teams to ensure coordinated activities and consistent implementation of priorities.
- Master’s degree in Marketing, Business, or related field.
- Proven experience in marketing and project management, ideally within the luxury, fragrance, or beauty industry in the French market.
- Native-level French and fluent English are essential. Italian is a plus.
- Excellent organizational skills, with the ability to manage multiple projects and deadlines simultaneously.
- Proficiency in Microsoft Office Suite.
- Excellent communication and interpersonal skills.
- Strong brand sensitivity and aesthetic awareness.
- Proactive, dynamic, and results-driven.
Minimum 10 years of experience in marketing and project management, preferably in the luxury, fragrance, or beauty industry within the French market.
Master’s degree in Marketing, Business, or related field.
The position offers a hybrid working mode, allowing flexibility between remote and office work.
Acqua di Parma is characterized by a strong sense of community and collaboration, providing a creative environment where employees are encouraged to learn, grow, and shape their own career paths with autonomy and care. The brand embodies a timeless craft and vibrant spirit, making it an inspiring place to work.


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