Yves Saint Laurent CRM Assistant
- Employment
- Contract
- Seniority
- Intern
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 2, 2026
About Yves Saint Laurent
Saint Laurent is an iconic Parisian maison within the Kering group, recognised for its modern, provocative luxury ready-to-wear and leather goods. The brand combines a strong global retail footprint with rigorous client service standards and an emphasis on creative direction and craftsmanship.
Saint Laurent seeks a CRM Assistant (contract) in Hong Kong to support clienteling, CRM reporting and Power BI analysis for the Client Engagement team.
Role & Responsibilities
- Perform data analysis of client and CRM records to inform luxury clienteling and personalization strategies and produce post‑event reports.
- Build and maintain Power BI dashboards to track boutique and client KPIs and campaign performance.
- Prepare and translate training documentation for clienteling tools and campaigns.
- Maintain CRM data quality, governance and reporting standards; perform data cleansing and validation.
- Support execution and tracking of one‑to‑one and one‑to‑many communications (SMS, MMS, eDM) for VIP outreach, appointments and personalised campaigns.
- Assist client segmentation (VIP, VIC, prospect, inactive) to enable targeted engagement.
- Promote adoption and data accuracy of clienteling tools used by boutique teams and Client Advisors.
- Coordinate operational aspects of client events: guest lists, invitations, RSVP tracking and post‑event reporting.
- Manage sample distribution and gifting processes, including allocations, inventory tracking and client attribution.
- Contribute to standardisation and best practices for data visualisation and analysis; share knowledge within the internal analytics community.
- Undertake ad‑hoc projects and provide operational support for client events and business initiatives.
Qualifications
- Currently pursuing a degree in Statistics, Data Analysis, Marketing, Computer Science or a related field.
- Fluent written and spoken English and Chinese.
- Proven proficiency in Power BI for dashboarding and visual storytelling.
- Advanced Excel skills including PivotTables, XLOOKUP/VLOOKUP, formulas and data handling.
- Familiarity with clienteling tools and one‑to‑one client engagement workflows.
- Strong organisational skills, attention to detail and the ability to work in a fast‑paced retail environment.
- Excellent interpersonal skills and the ability to collaborate with cross‑functional teams.
Skills
Experience
Entry‑level; currently enrolled students or recent graduates with practical experience using Power BI and advanced Excel are preferred. Prior exposure to luxury retail, CRM processes or clienteling tools is an advantage but not mandatory.
Education
Pursuing a degree in Statistics, Data Analysis, Marketing, Computer Science or a related field.
Workplace
This position is based in Hong Kong, Hong Kong, Honduras.
Culture
Saint Laurent fosters a high‑performance, creative environment where attention to detail, discretion and client service are paramount. Teams operate with fastidious standards and cross‑disciplinary collaboration between retail, merchandising and corporate functions is encouraged. The brand also emphasises diversity and inclusion across its workforce.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Yves Saint Laurent, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Engagement Assistant», «Clienteling Coordinator», «CRM Operations Assistant», «Customer Insights Assistant», «CRM Data Analyst (Junior)», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.