Versace In-Store CRM Manager
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jul 15, 2026
About Versace
Versace is an iconic Italian luxury fashion maison known for bold prints, opulent design and a strong presence across couture, ready-to-wear and accessories. As part of the Capri Holdings group, the brand operates a global network of flagship boutiques and wholesale partners and is recognised for its theatrical merchandising, high-touch client service and aspiration-driven retail environments.
In-Store CRM Manager at Versace, London. Drive client engagement, lead CRM initiatives, and elevate luxury retail excellence.
Role & Responsibilities
- Partner with the Store Director and Regional CRM to develop and execute strategic CRM initiatives that drive client acquisition, retention, and sales performance
- Analyse client data to identify opportunities and implement targeted client engagement actions aligned with boutique objectives
- Foster a strong clienteling and appointment culture, supporting high-value client interactions and personalized luxury experiences
- Execute CRM activations, in-store events, and client engagement initiatives in accordance with brand standards and local market dynamics
- Build and maintain relationships with local luxury partners and key lifestyle networks to expand client reach
- Coach and support the retail team to elevate clienteling expertise, selling skills, and luxury service standards
- Lead onboarding and continuous training on CRM tools, best practices, and client engagement strategies
- Inspire the team through regular briefings, CRM animations, and performance follow-up initiatives
- Support VIC client requests and ensure seamless coordination of client needs and experiences
- Monitor CRM activities, provide insights to key stakeholders, and communicate feedback on performance trends
Qualifications
- 3–5 years of experience in fashion retail
- Strong understanding of luxury brand culture and market appeal
- Demonstrated networking capability and strong orientation in network development
- High-level interpersonal skills with empathetic approach and proven ability to engage and persuade
- Strong written and verbal communication skills with excellent listening competencies
- Strong organizational and time-management capabilities
- Proficiency in English
- Positive, outgoing personality with high-energy demeanor suitable for a fast-paced environment
Skills
Experience
3–5 years of experience in fashion retail, with demonstrated success in client relationship management, luxury retail operations, or boutique management. Prior experience in a client-facing leadership or CRM-focused role is strongly preferred.
Education
Minimum secondary education; tertiary qualification in business, marketing, retail management, or hospitality is advantageous.
Workplace
This position is based in London, England, UK.
Culture
Versace boutiques emphasise theatrical presentation, elevated client service and fast-paced, results-oriented retailing. The workplace rewards commercial ambition, polished client engagement and collaborative teamwork within a highly curated luxury environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Versace, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Relationship Manager», «Clienteling Manager», «Boutique CRM Specialist», «Client Engagement Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.