Versace Director of CRM

About Versace

Versace is a global luxury fashion house renowned for bold Italian design and couture craftsmanship. Operated within the portfolio of Capri Holdings, the brand maintains an international retail network and a headquarters that blend creative heritage with data-driven commercial initiatives.

Role & Responsibilities

• Lead adoption and ongoing training for the My Versace clienteling application across the US retail network, partnering closely with retail leadership and HQ to drive engagement and measurable results.
• Define and execute a targeted clienteling contact strategy — including gifting and an activities calendar — to sustain an always-on luxury client experience for VICs and priority segments (new, local, lapsed).
• Partner with the manager to identify, maintain and grow high-value customer cohorts and present actionable opportunities to retail leadership.
• Develop boutique-level action plans in collaboration with retail teams and propose tailored customer outreach and conversion tactics.
• Coordinate and align clienteling initiatives across retail, events, merchandising and digital channels to ensure consistent omnichannel touch points.
• Surface and disseminate best practices across the US retail network to elevate client engagement and commercial performance.
• Manage cross-functional stakeholder relationships (Events, Retail, Merchandising, Digital) and act as the escalation point for clienteling operational matters.
• Oversee technical and administrative aspects of the clienteling program: schedule monthly training, liaise with the My Versace project and technical teams to resolve bugs, fulfil retail business-critical requests, and compile and distribute data quality reports.

Qualifications

• Proven track record in CRM, clienteling or loyalty leadership within luxury retail, with demonstrable results driving customer engagement and revenue.
• Experience implementing and operationalising clienteling/CRM applications and training programs across multi-site retail networks.
• Strong cross-functional project management and stakeholder-influence skills, able to coordinate across Events, Merchandising, Digital and Store Operations.
• Analytical proficiency in data quality governance and reporting to convert CRM insights into actionable retail plans.
• Excellent communication skills, polish in client-facing situations, and capacity to translate strategic initiatives into store-level execution.
• Willingness to travel domestically to support boutique rollouts and training.
• Bachelor’s degree in Business, Marketing, or a related field preferred (or equivalent professional experience).

Skills

Experience

Minimum of 7+ years of progressive experience in CRM, clienteling or retail marketing within the luxury sector, including several years leading cross‑functional projects and clienteling rollouts across retail networks.

Education

Bachelor’s degree in Business, Marketing, Communications or related field preferred; equivalent professional experience accepted.

Workplace

Compensation

The base compensation for this position ranges from USD 165,000 to USD 175,000 per annum.

Culture

Versace combines Italian sartorial heritage with a fast-paced, design-driven commercial environment. Employees operate at the intersection of creativity and luxury retail commerce, collaborating across global HQ and boutique teams to deliver elevated client experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.