Tommy Hilfiger Licensee and Partner Marketing Specialist

About Tommy Hilfiger

Tommy Hilfiger, founded in 1985, is a globally recognized premium lifestyle brand celebrated for translating classic American cool into modern, inclusive design. As an employer, the company offers a dynamic international environment where creativity, commercial excellence, and cultural relevance meet. Teams contribute to collections, retail experiences, digital innovation, and brand storytelling that resonate across generations and markets. With the support of PVH Corp., Tommy Hilfiger fosters collaboration, entrepreneurial thinking, and professional growth, while advancing commitments to sustainability, diversity, and responsible fashion. It seeks talent energized by bold ideas, consumer connection, and the enduring appeal of iconic style.

Tommy Hilfiger is seeking a Licensee and Partner Marketing Specialist in Amsterdam to support integrated campaigns across licensees, collaborations, sponsorships, and strategic partners, translating global brand strategy into locally relevant activations. The role coordinates stakeholders, campaign assets, timelines, and launches while maintaining brand standards across markets. The position is full-time.

Role & Responsibilities

• Serve as a key contact between Global Brand Marketing and licensees, strategic partners, and sponsorships.
• Build relationships with external stakeholders and ensure alignment with the TOMMY HILFIGER brand vision, creative standards, and seasonal priorities.
• Support the development and execution of integrated marketing campaigns across licensed categories, collaborations, sponsorships, and partner activations.
• Translate global brand strategy into actionable marketing plans and toolkits for partners to implement across regions.
• Collaborate with Brand Strategy, Creative, Product, Communications, and Regional Marketing teams to ensure consistent storytelling across consumer touchpoints.
• Review partner campaign concepts, creative assets, and activation plans, providing marketing guidance and feedback to uphold brand standards.
• Coordinate campaign timelines, asset delivery, and launch planning across multiple stakeholders and markets.
• Identify opportunities to elevate partner marketing through creative thinking, cultural relevance, and high-quality execution.
• Gather insights from partners and regional teams to identify opportunities, emerging trends, and areas for continuous improvement.
• Maintain visibility of partner marketing plans, campaign calendars, and activation status across the global ecosystem.
• Support presentations, reporting, and marketing materials for senior leadership and cross-functional stakeholders.

Qualifications

• Strong understanding of campaign planning and end-to-end marketing execution.
• Excellent relationship management skills and confidence working with internal and external stakeholders.
• Highly organised, with the ability to manage multiple projects and competing priorities simultaneously.
• Strong strategic and commercial mindset, with the ability to translate brand objectives into actionable marketing initiatives.
• Creative thinker with a strong eye for brand storytelling, campaign quality, and consumer experience.
• Excellent communication and presentation skills, with the ability to influence and align diverse stakeholders.
• Consumer-centric, with an understanding of global consumer trends, culture, and marketing’s role in building brand desire.
• Strong attention to detail and ability to uphold brand standards across multiple partners and markets.
• Fluent in English; additional languages are a plus.
• Advanced PowerPoint or Keynote skills, with the ability to turn information into compelling narratives and presentations.
• Comfortable working in a fast-paced, highly collaborative global environment with multiple cross-functional teams.
• Proactive self-starter who takes ownership, builds strong partnerships, and consistently drives projects forward.

Skills

Experience

2–4 years in Brand Marketing, Partnership Marketing, Licensee Marketing, or Integrated Marketing.

Benefits

Flexible hybrid setup and working hours; meeting-free Fridays; work from anywhere for 4 weeks a year; 25 days of paid holidays; mental health days; parental leave; home office allowance; commuting allowances; employee assistance programs; pension schemes; onsite gym and fitness classes; personal training; meditation studio; sports clubs; in-house physiotherapy; nutritional and wellbeing programs; food and beverage options, including a restaurant, barista coffee bars, and sky bar; monthly social events, weekly Thursday drinks, game nights, and campus activities; training programs through PVH University; seasonal market launches, sample sales, and employee discounts.

Culture

Tommy Hilfiger fosters an inclusive, energetic workplace culture shaped by its classic American cool identity and a strong spirit of creativity, collaboration, and optimism. As an employer, the brand encourages diverse perspectives, entrepreneurial thinking, and a forward-looking approach to fashion, sustainability, and consumer experience.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.