- Location
- Sydney New South Wales Australia
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Retail & Boutique Operations
- Posted
- Oct 9, 2026
About Tom Ford
Tom Ford stands as a modern icon of luxury, renowned for its cinematic glamour, impeccable tailoring, and uncompromising vision across fashion, beauty, eyewear, and accessories. As an employer, the house offers a refined, high-performance environment where creativity, commercial intelligence, and exacting standards converge. Employees are invited to contribute to a brand defined by sensual elegance, disciplined execution, and a distinctive global identity. With opportunities spanning design, retail, marketing, product development, and corporate functions, Tom Ford attracts professionals who value excellence, sophistication, and cultural relevance, while seeking to shape the future of contemporary luxury with confidence and precision.
The Field Sales Coordinator supports Tom Ford and other ELC brands at Sydney Airport, serving as the retailer’s operational contact and driving counter sales through staff coordination, inventory, visual merchandising and promotions. The role includes regular and monthly reporting, workplace health and safety duties, confidentiality obligations, and flexible scheduling and travel; it is full-time regular.
Role & Responsibilities
- Serve as the retailer’s first point of contact for operational issues across all ELC brands on the shop floor; review and resolve matters, escalating when required.
- Achieve counter sales goals and business objectives through effective daily counter operations, working closely with branded staff and the retailer, with a focus on inventory, MinMax, visual merchandising, staff engagement and promotions.
- Collaborate with the SEE/ASOM through regular reports and ongoing communication to uphold retail standards in line with brand guidelines.
- Provide weekly qualitative and quantitative feedback to SEE/ASOM on sales and Beauty Advisor performance.
- Work with brand staff to execute brand targets and support SEE in engaging staff to deliver seasonal sales plans.
- Follow up in store on promotional programmes and events, report sales results and recommend improvements where needed.
- Prepare monthly reports covering sell-through figures, pax trends, competitor activity, retailer promotions and campaigns, ELC brand incentives and promotions, and counter photos.
- Supervise and carry out daily counter duties, including housekeeping, merchandising, maintaining stock and tester availability, and ensuring price and promotion signage and visual merchandising materials are in place.
- Report counter maintenance issues to SEE as required.
- Report brand staff absences at the counter to SEE and propose coverage plans as required.
- Provide SEE with observations and feedback on promoters and brand staff, including product and service training, grooming guidelines, daily counter procedures and sales reporting, as required.
- Review and adjust brand MinMax levels and shelf capacity to meet sales demand and presentation standards.
- Monitor out-of-stock situations for top-selling products, follow up with the Retail Store team and inform SEE/ASOM.
- Monitor non-saleable inventory, including GWP, TOA, testers, gift wrapping and samples, and agree follow-up action plans with SEE.
- Ensure each brand’s visual merchandising aligns with brand guidelines and maximises sales potential, including planograms, visual merchandise units, launch focus, ticketing, testers, transparencies, videos and GWP displays.
- Work at the counter with the team on promotional events and setups when required.
- Share photos with SEE of launch changeovers, promotional setups and event setups, and correct setups when needed.
- Take reasonable care of personal and others’ health and safety; cooperate with management to maintain a safe workplace; report incidents and accidents under company processes; and perform duties in accordance with current WHS principles, policies, procedures and objectives.
- Undertake other general tasks as required by the Management Team.
- Meet success measures including positive stakeholder feedback, communications that reflect company standards, meeting deadlines, handling matters promptly and professionally, and adhering to procedures and policies.
- Protect confidential employment and company information, disclosing it only with authorisation from HR and/or the Leadership Team.
- Refer any calls from authorities or media to senior management immediately and make no comment about Estée Lauder Companies.
- Remain flexible regarding duties across the company and comply with Estée Lauder Companies policies, procedures and standards.
Qualifications
- Previous retail management experience, ideally 2+ years in duty free or cosmetics.
- Working knowledge of computerised systems, including Microsoft Office 2007/2010 applications such as Word, Excel, Outlook and PowerPoint.
- Effective coaching style and the ability to inspire and motivate others.
- Effective verbal and written communication skills.
- Excellent interpersonal skills.
- Professional presentation skills.
- Quality customer service skills.
- High attention to detail and strong organisational skills.
- Ability to work autonomously and contribute to a team.
- Ability to manage multiple priorities and time effectively.
- Proactive and positive approach to work and tasks.
- Good planning, organisational, analytical and decision-making skills.
- Confidentiality, tact and discretion when dealing with people.
- Willingness to work a flexible schedule and travel.
Skills
Experience
Previous retail management experience, ideally 2+ years in duty free or cosmetics.
Workplace
This position is based in Sydney, New South Wales, Australia.
Explore jobs in Australia.
Culture
Tom Ford fosters a polished, high-performance culture shaped by bold creativity, meticulous craftsmanship, and an uncompromising eye for detail. As an employer, the brand values confidence, discretion, and collaboration, offering an environment where teams contribute to a sophisticated vision of modern luxury.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Tom Ford, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Operations Coordinator», «Field Sales Representative», «Retail Sales Supervisor», «Counter Operations Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.
