- Location
- Seoul Seoul South Korea
- Employment
- Full-Time
- Seniority
- Manager
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Oct 27, 2026
About Tom Ford
Tom Ford stands as a modern icon of luxury, renowned for its cinematic glamour, impeccable tailoring, and uncompromising vision across fashion, beauty, eyewear, and accessories. As an employer, the house offers a refined, high-performance environment where creativity, commercial intelligence, and exacting standards converge. Employees are invited to contribute to a brand defined by sensual elegance, disciplined execution, and a distinctive global identity. With opportunities spanning design, retail, marketing, product development, and corporate functions, Tom Ford attracts professionals who value excellence, sophistication, and cultural relevance, while seeking to shape the future of contemporary luxury with confidence and precision.
Tom Ford seeks an Assistant Marketing Manager in Seoul to deliver local go-to-market plans and omnichannel activations across channels, aligned with regional strategy. The role owns an assigned marketing portfolio and its approved P&L spend, campaigns, events, media, CRM, influencer and creative execution, collaborating with regional, local and agency teams. This is a full-time regular position.
Role & Responsibilities
- Deliver and execute regional brand marketing plans across consumer, product and retail marketing, including campaigns and new product launches, across all channels in partnership with Media & Insight, Online and commercial teams.
- Own end-to-end marketing for an assigned product, franchise or channel portfolio, with accountability for approved P&L spend, marketing campaigns and collaboration across the Pod and brand teams.
- Partner with Media and CRM teams on local campaign execution.
- Partner with Online and commercial teams to execute omnichannel plans and activations.
- Lead brand events across all channels, including influencer management and marketing collateral, with on-site operational support in collaboration with local commercial teams and an external PR agency.
- Localize regional creative assets for all platforms and work with local creative teams or agencies on adaptation and creation, where needed.
- Partner with owned-media specialists in Media & Insight to localize media plans and manage operations across brand-owned media platforms.
- Partner with earned-media specialists in Media & Insight on influencer selection, and manage agency briefs and seeding, including samples and personalized content, for go-to-market activations.
- Deliver go-to-market plans across local channels to provide a seamless consumer experience aligned with regional strategy.
- Lead local omnichannel activations with channel experts to ensure seamless execution across stores and online.
Qualifications
- University-level education.
- At least 5 years of relevant marketing experience.
- Experience in a similar or relevant industry, such as FMCG, luxury or cosmetics, is preferred.
- Fluent in English and Korean.
Skills
Experience
At least 5 years of relevant marketing experience; experience in a similar or relevant industry, such as FMCG, luxury or cosmetics, is preferred.
Education
University-level education.
Workplace
The role is situated in Seoul, Seoul, South Korea.
Explore jobs in South Korea.
Culture
Tom Ford fosters a polished, high-performance culture shaped by bold creativity, meticulous craftsmanship, and an uncompromising eye for detail. As an employer, the brand values confidence, discretion, and collaboration, offering an environment where teams contribute to a sophisticated vision of modern luxury.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Tom Ford, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Assistant Brand Marketing Manager», «Assistant Product Marketing Manager», «Marketing Manager Assistant», «Assistant Omnichannel Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.