Tissot Digital Content Specialist
- Location
- Le LocleNeuchâtelSwitzerland
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fine Watches & Horology
- Posted
- Jul 8, 2026
About Tissot
Tissot, founded in 1853 in Le Locle, Switzerland, is a distinguished Swiss watchmaker renowned for uniting traditional craftsmanship with accessible innovation. As part of the Swatch Group, the Maison offers employees the strength of a global luxury ecosystem while preserving a culture rooted in precision, authenticity, and entrepreneurial spirit. Tissot is celebrated for its pioneering materials, advanced movements, and longstanding role in international sports timekeeping. As an employer, it provides a dynamic environment where watchmaking expertise, digital excellence, retail sophistication, and brand storytelling converge, inviting talent to contribute to a heritage-driven company with a forward-looking, international outlook.
Tissot seeks a Digital Content Specialist in Le Locle, Switzerland to join its International Digital Marketing team and support the iconic watchmaker's global digital presence.
Role & Responsibilities
- Develop and execute digital content strategies aligned with Tissot's global marketing objectives
- Create compelling content for digital platforms including social media, website, email campaigns, and multimedia assets
- Collaborate with cross-functional teams including creative, product, and regional marketing divisions
- Monitor content performance metrics and optimize based on audience engagement and campaign results
- Manage content calendars and ensure consistent brand messaging across all digital channels
- Support product launches and special campaigns with timely, relevant content
Qualifications
- Proven experience in digital content creation and management
- Strong written and verbal communication skills in English and French
- Proficiency with content management systems and digital marketing tools
- Understanding of digital marketing trends, social media platforms, and audience engagement strategies
- Experience managing multiple projects simultaneously with attention to detail
Skills
Experience
2-5 years of professional experience in digital content creation, digital marketing, or related field within the luxury, hospitality, technology, or consumer goods sectors
Education
Bachelor's degree in Marketing, Communications, Digital Media, Journalism, or equivalent professional experience
Workplace
The role is situated in Le Locle, Neuchâtel, Switzerland.
Culture
Tissot fosters a workplace culture rooted in Swiss precision, innovation, and a deep respect for watchmaking heritage. As an employer, the brand encourages collaboration, craftsmanship, and continuous improvement, offering teams the opportunity to contribute to accessible yet high-quality timepieces with a global reputation.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Tissot, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Content Marketing Manager», «Digital Marketing Specialist», «Content Producer», «Digital Communications Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.