Tapestry CRM Specialist
- Location
- SydneyNew South WalesAustralia
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jul 14, 2026
About Tapestry
Tapestry is a New York–based house of modern luxury, uniting the distinctive worlds of Coach, Kate Spade, and Stuart Weitzman. As an employer, the group offers the scale and sophistication of a global fashion leader while preserving the creative spirit and heritage of its iconic brands. Tapestry cultivates an inclusive, purpose-driven culture where design, craftsmanship, digital innovation, and commercial excellence intersect. Its teams are encouraged to think boldly, grow continuously, and contribute to a more responsible future for fashion, making Tapestry a compelling environment for talent seeking impact, creativity, and international opportunity.
Tapestry Sydney: CRM Specialist role managing customer relationship systems for Coach and Kate Spade New York luxury brands.
Role & Responsibilities
- Manage and maintain CRM systems and databases to ensure data accuracy and accessibility for internal stakeholders
- Develop and execute CRM campaigns and initiatives to enhance customer engagement and loyalty
- Analyze customer data and behavioral patterns to identify opportunities for targeted marketing and retention strategies
- Collaborate with sales, marketing, and retail teams to align CRM activities with broader business objectives
- Generate CRM performance reports and dashboards to track campaign effectiveness and ROI
- Support the implementation of new CRM features, processes, and best practices
- Ensure compliance with data privacy regulations and company policies regarding customer information
Qualifications
- Demonstrated experience managing CRM platforms and customer databases
- Proficiency in data analysis and business intelligence tools
- Strong understanding of customer segmentation, targeting, and personalization strategies
- Excellent organizational and project management skills
- Ability to work effectively across multiple departments and stakeholder groups
Skills
Experience
3–5 years of experience in CRM management, customer data analytics, or a related customer-facing analytical role within a retail, e-commerce, or luxury consumer goods environment.
Education
Bachelor's degree in Business, Marketing, Information Technology, or a related discipline; or equivalent professional experience demonstrating proficiency in CRM and data management.
Workplace
The successful candidate will be located in Sydney, New South Wales, Australia.
Culture
Tapestry fosters a collaborative, inclusive workplace where creativity, craftsmanship, and consumer insight come together across its portfolio of iconic fashion and lifestyle brands. As an employer, it encourages entrepreneurial thinking, global perspective, and continuous growth, empowering teams to shape meaningful brand experiences while contributing to a culture of innovation and belonging.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Tapestry, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «CRM Coordinator», «Customer Relationship Manager», «CRM Analyst», «Customer Data Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.