TAG Heuer Transversal Projects Manager

About TAG Heuer

TAG Heuer, founded in 1860 in Saint-Imier, Switzerland, stands at the intersection of avant-garde watchmaking, precision engineering and sporting performance. As an employer, the Maison offers a dynamic environment where heritage and innovation inform every function, from manufacture and design to retail, marketing and digital transformation. Its teams contribute to a brand renowned for chronographs, motor-racing partnerships and a bold spirit of performance under pressure. TAG Heuer seeks passionate, agile professionals who value technical excellence, entrepreneurial energy and collaborative ambition, offering opportunities to grow within a global luxury house shaped by Swiss savoir-faire and contemporary momentum.

Role & Responsibilities

• Coordinate and manage cross-functional teams for major watch fairs including LVMH Watch Week and Watches & Wonders, ensuring product consistency across all initiatives
• Develop and execute retroplanning timelines, assign team missions, and orchestrate global team efficiency for fair presentations and product launches
• Lead Press Room presentation creation in collaboration with the Product team and coordinate preparation of all product tools including product files, booth tours, and window displays
• Partner with Events and Visual Merchandising teams to design and execute fair window displays and brand experiences
• Prepare market debriefing templates with the Go-to-Market team and coordinate product briefings to TAG Heuer teams across headquarters and regional markets
• Coordinate client presentations, public relations events, and retailer product launches in collaboration with the Commercial team
• Support client event participation and manage product presentations for client days with Product and Go-to-Market teams
• Participate in brand keynote preparation and strategic presentations, including monthly committees and world summits
• Assist with continuous operational improvements on Go-to-Market initiatives and design enhancements to Go-to-Market documentation
• Conduct launch feedback studies by retrieving relevant data and coordinating contributions from multiple departments
• Coordinate ad hoc strategic studies and presentations as required by brand priorities and management directives
• Lead coordination of transversal projects spanning multiple departments including Product, Development, Operations, After-sales, and Commercial
• Support live product presentations and participate in strategic brand initiatives as directed

Qualifications

• Bachelor's degree in Business Administration, Communication, Strategy, or related field
• Minimum 3–5 years of professional experience in project management, product marketing, or corporate communication
• Demonstrated experience working within the luxury goods sector
• Exceptional ability to manage multiple concurrent initiatives with competing deadlines and diverse stakeholder groups
• Strong organizational and project management capabilities, with proficiency in project management methodologies and tools
• Autonomous work style with the capacity to drive initiatives independently and across organizational lines
• Advanced proficiency with Microsoft Office Suite and project management software
• Fluency in both French and English, with strong written and verbal communication skills

Skills

Experience

Minimum 3 to 5 years of professional experience in project management, product marketing, or communication within a structured corporate environment. Prior experience coordinating cross-functional initiatives, managing timelines for complex launches or events, and working within the luxury goods sector is highly valued.

Education

Bachelor's degree in Business Administration, Communication, Strategy, or a closely related discipline.

Workplace

Culture

TAG Heuer fosters a performance-driven culture where precision, innovation, and avant-garde thinking guide both craftsmanship and teamwork. As an employer, the Maison values entrepreneurial spirit, collaboration, and a passion for pushing boundaries, offering a dynamic environment shaped by Swiss excellence and a strong connection to sport and lifestyle.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.