TAG Heuer Social Media Project Manager

Employment
Contract
Seniority
Mid-Level
Posted
Aug 12, 2026

About TAG Heuer

TAG Heuer, founded in 1860 in Saint-Imier, Switzerland, stands at the intersection of avant-garde watchmaking, precision engineering and sporting performance. As an employer, the Maison offers a dynamic environment where heritage and innovation inform every function, from manufacture and design to retail, marketing and digital transformation. Its teams contribute to a brand renowned for chronographs, motor-racing partnerships and a bold spirit of performance under pressure. TAG Heuer seeks passionate, agile professionals who value technical excellence, entrepreneurial energy and collaborative ambition, offering opportunities to grow within a global luxury house shaped by Swiss savoir-faire and contemporary momentum.

TAG Heuer seeks Social Media Project Manager in Signy, Switzerland for 6-month maternity cover role with hybrid flexibility.

Role & Responsibilities

  • Implement the global social media strategy across all platforms and maintain editorial calendars, planning documents, and operational guidelines
  • Support day-to-day social media planning and execution, including story creation, grid planning, and account maintenance
  • Execute social media activations for product launches, campaigns, and key brand moments while maintaining launch calendars and publication schedules
  • Collaborate with cross-functional teams, agencies, and freelancers to support campaign execution and track assets and deliverables to ensure timely publication
  • Manage the production and publication of social media content across all platforms, ensuring compliance with brand guidelines, quality standards, and deadlines
  • Monitor social media performance, prepare weekly and monthly performance reports, analyse campaign results, and share actionable insights with the team

Qualifications

  • 3–5 years of professional experience in social media, digital communication, or project management
  • Strong knowledge of social media platforms, content planning, and publishing workflows
  • Excellent organizational and project management capabilities with demonstrated ability to manage multiple priorities and deadlines
  • Strong analytical skills and proven ability to translate performance data into actionable insights
  • Excellent communication and collaboration skills with sensitivity to brand image, tone of voice, and content quality

Skills

Social media management Content planning and scheduling Digital campaign coordination Project management Analytics and performance tracking Cross-functional collaboration Brand guidelines compliance Editorial calendar management

Experience

Minimum 3 years of experience in social media, digital communication, or project management, ideally within luxury, fashion, or premium consumer goods sectors. Demonstrated expertise in managing content workflows, coordinating campaigns, and delivering brand-aligned content across multiple social platforms.

Education

Not specified

Workplace

The role is situated in Signy, Vaud, Switzerland — conveniently close to Lausanne.

Culture

TAG Heuer fosters a performance-driven culture where precision, innovation, and avant-garde thinking guide both craftsmanship and teamwork. As an employer, the Maison values entrepreneurial spirit, collaboration, and a passion for pushing boundaries, offering a dynamic environment shaped by Swiss excellence and a strong connection to sport and lifestyle.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like TAG Heuer, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Social Media Coordinator», «Digital Campaign Manager», «Content Project Manager», «Social Media Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

TAG Heuer

TAG Heuer Social Media Project Manager

Signy, Switzerland

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