TAG Heuer Marketing Operations Intern
- Location
- ParisÎle-de-FranceFrance
- Employment
- Internship
- Seniority
- Intern
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fine Watches & Horology
- Posted
- May 1, 2026
About TAG Heuer
TAG Heuer is a Swiss watchmaker renowned for precision, technical innovation and sporty-luxury design. The maison operates within LVMH's Watches & Jewellery division and combines heritage watchmaking savoir-faire with contemporary marketing and global retail operations.
TAG Heuer — Marketing Operations Intern (internship) in Paris, France. 6‑month role (France & Belux) supporting 360 marketing, CRM, PR and events.
Role & Responsibilities
- Support 360° marketing activations for the France & Belux market, contributing to launch plans, local campaigns and partnership development.
- Assist CRM and e‑commerce activities, including newsletter and mailing workflows, WhatsApp messaging and monitoring of Tagheuer.com.
- Help implement the annual media plan and coordinate advertising assets across print, digital and social channels in collaboration with external agencies.
- Prepare weekly and monthly performance reporting (Sweet Monday, Flash report) and consolidate campaign dashboards.
- Coordinate PR and influencer operations: assist the PR Manager with journalist requests, organise shootings and manage sample inventory for press, influencers and celebrities.
- Participate in the organisation of local events with wholesale partners, franchisees and retail boutiques and support production of lookbooks and PR support documents.
Qualifications
- Current student in a business school or equivalent higher-education programme (Bachelor’s or Master’s level) seeking a 6‑month internship.
- Excellent command of PowerPoint and Excel; familiarity with Photoshop is highly desirable.
- Fluent English (spoken and written).
- Organised, rigorous, proactive and curious with strong interpersonal skills.
- Autonomous and able to collaborate effectively across cross-functional teams, with a keen product sensibility.
Skills
Experience
Entry-level internship: no prior professional experience required. Previous internships or coursework in marketing, communications or events are advantageous.
Education
Current enrolment in a business school or equivalent higher-education programme (Bachelor’s or Master’s level).
Workplace
This position is based in Paris, Île-de-France, France.
Culture
TAG Heuer blends a heritage watchmaking culture with a modern, performance-driven commercial mindset. The environment is fast-paced, collaborative and internationally oriented, offering exposure to retail, wholesale, PR and digital teams within the LVMH Watches & Jewellery network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like TAG Heuer, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Operational Marketing Intern», «Marketing & Communications Intern», «Brand Marketing Intern», «Marketing Assistant (Internship)», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.