TAG Heuer Client Advisor
- Location
- San DiegoCaliforniaUSA
- Employment
- Full-Time
- Seniority
- Entry-Level
- Compensation
- $24–27/hour
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Aug 21, 2026
About TAG Heuer
TAG Heuer, founded in 1860 in Saint-Imier, Switzerland, stands at the intersection of avant-garde watchmaking, precision engineering and sporting performance. As an employer, the Maison offers a dynamic environment where heritage and innovation inform every function, from manufacture and design to retail, marketing and digital transformation. Its teams contribute to a brand renowned for chronographs, motor-racing partnerships and a bold spirit of performance under pressure. TAG Heuer seeks passionate, agile professionals who value technical excellence, entrepreneurial energy and collaborative ambition, offering opportunities to grow within a global luxury house shaped by Swiss savoir-faire and contemporary momentum.
TAG Heuer Client Advisor position in San Diego, CA. Bilingual Spanish, luxury watches retail, $24–$27/hr plus commission. Full-time.
Role & Responsibilities
- Drives sales growth on the retail floor by achieving individual KPIs and sales targets through sophisticated selling techniques, client discovery, product presentation, and storytelling
- Develops and nurtures long-term client relationships by executing personalized outreach, securing appointments, and building an active client base through clienteling best practices
- Serves as a passionate Brand Ambassador, embodying TAG Heuer's brand DNA and communicating the brand story, heritage, and technical product advantages in-store and at external events
- Ensures qualitative client data collection and leverage client insights to address customers in personally relevant ways, capitalizing on business growth opportunities
- Supports team members and colleagues in the boutique, fostering a positive, inclusive, and supportive work environment
- Applies knowledge of omnichannel sales principles to deliver seamless customer experiences across all client touchpoints
- Manages operational and administrative processes including inventory management, cash handling, security procedures, store opening and closing activities
- Utilizes retail tools including CEGID and Salesforce to manage client data, sales transactions, and clienteling activities
- Coordinates aftersales operations and watch servicing procedures through to product return
- Maintains visual merchandising standards including window displays, product presentation, and catalog updates in compliance with brand guidelines
- Proposes innovative ideas to develop sales through merchandising initiatives, in-store events, and optimized product mix
- Ensures compliance with internal control policies and brand retail procedures
Qualifications
- Minimum 3 years of experience in luxury retail or boutique environment
- Fluent in English and Spanish with additional language capabilities considered advantageous
- Advanced knowledge of watches, luxury lifestyle trends, new technologies, and sports
- Demonstrated expertise in sales KPIs including traffic analysis, conversion rates, sales volume and value, average selling price, and sales mix optimization
- Comprehensive understanding of client development and clienteling KPIs
- Proficiency with digital tools and retail systems
- Strong knowledge of brand DNA, company heritage, and product collections
- Familiarity with front and back-office retail tools and procedures
Skills
Experience
Minimum 3 years of professional experience in luxury retail or boutique environments, with demonstrated success in sales achievement, client relationship building, and brand representation.
Education
High school diploma or equivalent; further education in business, retail management, or luxury goods is advantageous.
Workplace
The successful candidate will be located in San Diego, California, USA.
Compensation
The base compensation for this position ranges from USD 24 to USD 27 per hour.
Benefits
Medical insurance, bonus and commission structure, paid time off, retail holiday pay, 401(k) with automatic employee contribution, employee assistance programs.
Culture
TAG Heuer fosters a performance-driven culture where precision, innovation, and avant-garde thinking guide both craftsmanship and teamwork. As an employer, the Maison values entrepreneurial spirit, collaboration, and a passion for pushing boundaries, offering a dynamic environment shaped by Swiss excellence and a strong connection to sport and lifestyle.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like TAG Heuer, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Retail Sales Associate», «Brand Ambassador», «Client Relations Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.