Swatch Senior Visual Merchandising Project Leader

Employment
Full-Time
Seniority
Senior
Posted
Jun 30, 2026

About Swatch

Swatch is an iconic Swiss watchmaking brand that has redefined timekeeping through bold design, precision engineering, and a democratic spirit of creativity since 1983. As an employer, the brand offers an energetic, international environment where innovation, craftsmanship, marketing flair, and cultural relevance converge. Employees are invited to contribute to a house known for challenging convention, celebrating individuality, and bringing Swiss quality to a global audience. With the strength of the Swatch Group behind it, Swatch provides opportunities across product development, retail, communications, operations, and digital transformation, attracting talents who thrive at the intersection of design, technology, and contemporary lifestyle.

Swatch seeks a Senior Visual Merchandising Project Leader in Biel/Bienne, Switzerland to lead retail design strategy and execution.

Role & Responsibilities

  • Lead the conception and strategic planning of visual merchandising projects aligned with brand guidelines and seasonal collections
  • Oversee the execution and implementation of retail display concepts across multiple touchpoints
  • Collaborate with creative, retail operations, and regional teams to ensure consistent brand presentation
  • Develop and maintain visual merchandising standards and best practices documentation
  • Monitor project timelines, budgets, and resource allocation to ensure on-time delivery
  • Conduct site audits and provide recommendations to optimize retail environments
  • Mentor and guide junior visual merchandising team members

Qualifications

  • Proven experience leading visual merchandising projects at a strategic level
  • Strong understanding of retail design principles and brand storytelling
  • Proficiency in design software and project management tools
  • Demonstrated ability to work collaboratively across multiple departments and regions
  • Experience in the watches or luxury retail sector preferred

Skills

Visual merchandising strategy Project management Retail design Brand consistency Spatial planning Team leadership Cross-functional collaboration

Experience

7+ years of experience in visual merchandising, retail design, or related creative fields, with at least 3 years in a senior or project leadership capacity

Education

Bachelor's degree in Fashion, Retail Management, Interior Design, Visual Arts, or equivalent professional experience

Workplace

The role is situated in Biel, Bern, Switzerland.

Culture

Swatch fosters a vibrant, creative workplace where Swiss precision meets bold self-expression and accessible design. As an employer, it encourages innovation, collaboration, and a playful entrepreneurial spirit, bringing together diverse teams across retail, design, marketing, and operations in a dynamic international environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Swatch, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Visual Merchandising Director», «Senior Retail Design Manager», «Global Visual Merchandising Lead», «Retail Experience Strategist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Swatch

Swatch Senior Visual Merchandising Project Leader

Biel, Switzerland

Continue to the application.