Swatch Retail Sales Advisor

London England UK

Employment
Contract
Seniority
Entry-Level
Posted
Oct 30, 2026

About Swatch

Swatch is an iconic Swiss watchmaking brand that has redefined timekeeping through bold design, precision engineering, and a democratic spirit of creativity since 1983. As an employer, the brand offers an energetic, international environment where innovation, craftsmanship, marketing flair, and cultural relevance converge. Employees are invited to contribute to a house known for challenging convention, celebrating individuality, and bringing Swiss quality to a global audience. With the strength of the Swatch Group behind it, Swatch provides opportunities across product development, retail, communications, operations, and digital transformation, attracting talents who thrive at the intersection of design, technology, and contemporary lifestyle.

Swatch seeks a Retail Sales Advisor for its Oxford Street store in London on a fixed-term contract. The role combines customer service and sales with product expertise, secure store operations, cash handling, visual merchandising and support for store standards and targets.

Role & Responsibilities

  • Welcome and serve customers warmly, providing a memorable end-to-end experience.
  • Know current and past product ranges and explain watch and product features and functions to customers.
  • Provide reliable information on sales and customer service, including by email, phone and in store.
  • Assist with merchandise displays as directed.
  • Contribute to monthly, quarterly and annual store sales targets.
  • Help control shrinkage through attentive shop-floor conduct, careful merchandise handling, accident prevention, and secure operation of the till and adherence to administrative procedures.
  • Stay alert to products and security-sensitive areas.
  • Follow company opening and closing procedures and process deliveries correctly.
  • Handle all transactions responsibly and securely, including till operations, cashing up, payments, and cash, credit cards and international currency.
  • Keep the store clean and presentable, including both the back of house and shop floor; maintain health and safety awareness and good visual merchandising standards.
  • Follow company policies and regulations, attend briefings as directed, and communicate clearly and professionally with customers and colleagues.
  • Remain familiar with the customs and cultures of international customers.
  • Attend regular training and take a proactive, self-motivated approach to learning new products and applying training and instructions.
  • Deliver strong product knowledge to customers.
  • Undertake other duties and responsibilities within the role's remit as directed by the line manager.

Qualifications

  • Positive and outgoing, with the ability to converse naturally with customers.
  • Passionate about exceptional customer service and committed to understanding and exceeding customers' needs and expectations.
  • Adaptable, with the ability to build strong working relationships in small teams.
  • Enthusiastic about learning Swatch products and developing technical knowledge of its ranges.
  • Retail and/or fashion accessories experience preferred.
  • Willing to work shifts and longer trading hours, and to stay late for events.
  • Experience serving international customers preferred.
  • Ability to communicate in multiple languages preferred.
  • Commercially focused, with a desire to exceed KPIs.

Skills

Customer service Product knowledge Sales Cash handling and payment transactions Visual merchandising Communication Shrinkage prevention Till operation

Workplace

The successful candidate will be located in London, England, UK.

The setting England

Explore jobs in England or in the UK.

Culture

Swatch fosters a vibrant, creative workplace where Swiss precision meets bold self-expression and accessible design. As an employer, it encourages innovation, collaboration, and a playful entrepreneurial spirit, bringing together diverse teams across retail, design, marketing, and operations in a dynamic international environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Swatch, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Associate», «Sales Consultant», «Client Advisor», «Retail Sales Assistant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Swatch

Swatch Retail Sales Advisor

London, UK

Continue to the application.

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