Swatch Assistant Store Manager

Location
Employment Contract
Seniority Manager
Posted Mar 17, 2026

Swatch is hiring an Assistant Store Manager (contract) in Frankfurt am Main — 1.5 year parental-leave cover at the Roßmarkt store.

Overview

Swatch is an internationally recognised watch brand within the Swatch Group, celebrated for its colourful, design-led timepieces and accessible luxury positioning. Retail teams operate in fast‑paced, creative store environments that prioritise visual storytelling, experiential customer service and strong brand presentation.

Role & Responsibilities

  • Support the Store Manager in all day-to-day retail operations, including opening/closing procedures and cash handling.
  • Drive the customer journey by delivering high-quality sales interactions, clienteling and aftercare to maximise conversion and loyalty.
  • Implement and maintain visual merchandising standards and in-store storytelling to reflect seasonal campaigns and product launches.
  • Coach, motivate and supervise sales staff to achieve individual and store sales targets; participate in recruitment and onboarding.
  • Manage stock control, inventory accuracy and replenishment processes, liaising with regional logistics as required.
  • Analyse sales performance metrics and contribute to planning and execution of local promotional activities.

Qualifications

  • Proven supervisory experience in retail, preferably within watches, accessories or fashion retail.
  • Strong commercial awareness with a track record of meeting or exceeding sales targets.
  • Excellent interpersonal and coaching abilities with experience leading a small sales team.
  • Flexibility to work retail hours including weekends and public holidays, and availability for a fixed-term parental-leave cover (~1.5 years).
  • Professional presentation and a customer-focused demeanour.

Skills

Visual merchandising Customer journey optimisation Storytelling and product presentation Sales coaching and performance management Stock management and inventory control Cash handling and POS procedures

Experience

Typically 2+ years of hands-on retail experience with at least 1 year in a supervisory or assistant manager role; prior experience in watches, jewellery or fashion retail is advantageous.

Education

Secondary education; vocational training in retail, sales, or a related discipline preferred but not mandatory.

Workplace

The successful candidate will be located in Frankfurt, Hesse, Germany. 16 luxury roles are listed in Frankfurt on Cerulean. Across the Hesse region, Cerulean lists 37 open positions. Cerulean currently advertises 375 open roles in Germany, including 9 added in the last 48 hours.

Culture

Swatch retail teams operate in vibrant, design-driven stores that emphasise creativity, energetic client service and collaborative teamwork. As part of the Swatch Group, employees engage with a global brand portfolio and benefit from a dynamic retail culture focused on visual impact and memorable customer experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.