Swatch Assistant Store Manager

Employment
Contract
Seniority
Supervisor
Compensation
€2,500–3,500/month
Posted
Aug 7, 2026

About Swatch

Swatch is an iconic Swiss watchmaking brand that has redefined timekeeping through bold design, precision engineering, and a democratic spirit of creativity since 1983. As an employer, the brand offers an energetic, international environment where innovation, craftsmanship, marketing flair, and cultural relevance converge. Employees are invited to contribute to a house known for challenging convention, celebrating individuality, and bringing Swiss quality to a global audience. With the strength of the Swatch Group behind it, Swatch provides opportunities across product development, retail, communications, operations, and digital transformation, attracting talents who thrive at the intersection of design, technology, and contemporary lifestyle.

Swatch Group seeks an experienced Assistant Store Manager for the premium Swatch Boutique on Kalverstraat in Amsterdam. Lead a retail team, drive sales, and manage store operations.

Role & Responsibilities

  • Coach, guide, and motivate the retail team to deliver exceptional performance and personal development
  • Actively contribute to achieving and exceeding sales targets through commercial leadership and personal selling
  • Serve as a role model for service excellence, hospitality, and commercial behavior
  • Assume full operational authority in the Store Manager's absence, including staff supervision and day-to-day decision-making
  • Support personnel scheduling, inventory management, and implementation of store processes
  • Ensure premium store presentation and visual merchandising in accordance with Swatch brand guidelines
  • Advise both domestic and international customers on product selection and purchase decisions
  • Oversee after-sales service, repairs, and customer service trajectories
  • Proactively identify and capitalize on commercial opportunities
  • Serve as the primary point of contact for team members regarding operational and personnel matters

Qualifications

  • MBO+ level work and thinking methodology
  • Demonstrated experience as assistant store manager, team leader, or equivalent supervisory retail role
  • Strong commercial mindset and proven sales skills
  • Proven ability to coach and develop team members
  • Professional and representative appearance and demeanor
  • Flexible availability including potential weekend and evening shifts

Skills

Team leadership and staff management Commercial acumen and sales strategy Customer relationship management Retail operations and visual merchandising Staff scheduling and workforce planning Product knowledge – horology and luxury goods Point-of-sale systems Inventory management

Experience

Proven track record in a supervisory or assistant management capacity within premium or luxury retail, with demonstrated success in driving sales performance, developing team members, and maintaining operational standards.

Education

MBO+ qualification or equivalent professional credential in retail management or hospitality.

Workplace

The successful candidate will be located in Amsterdam, North Holland, Netherlands.

Compensation

The base compensation for this position ranges from EUR 2,500 to EUR 3,500 per month.

Benefits

Opportunity to work within a prestigious international organization representing world-leading watch brands; professional development support in a supervisory capacity; access to a dynamic team environment; possibility of permanent employment following an initial fixed-term contract.

Culture

Swatch fosters a vibrant, creative workplace where Swiss precision meets bold self-expression and accessible design. As an employer, it encourages innovation, collaboration, and a playful entrepreneurial spirit, bringing together diverse teams across retail, design, marketing, and operations in a dynamic international environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Swatch, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Deputy Store Manager», «Assistant Manager – Retail», «Operations Supervisor – Watches», «Team Lead – Retail», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Swatch

Swatch Assistant Store Manager

Amsterdam, Netherlands

Continue to the application.

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