Swatch Assistant Store Manager

Employment
Full-Time
Seniority
Supervisor
Posted
Jul 21, 2026

About Swatch

Swatch is an iconic Swiss watchmaking brand that has redefined timekeeping through bold design, precision engineering, and a democratic spirit of creativity since 1983. As an employer, the brand offers an energetic, international environment where innovation, craftsmanship, marketing flair, and cultural relevance converge. Employees are invited to contribute to a house known for challenging convention, celebrating individuality, and bringing Swiss quality to a global audience. With the strength of the Swatch Group behind it, Swatch provides opportunities across product development, retail, communications, operations, and digital transformation, attracting talents who thrive at the intersection of design, technology, and contemporary lifestyle.

Swatch seeks an Assistant Store Manager for its Amsterdam Kalverstraat boutique to lead retail operations and drive client engagement in luxury watches.

Role & Responsibilities

  • Oversee daily store operations and staff scheduling to ensure seamless service delivery
  • Supervise and mentor retail associates to maintain high standards of client engagement and product knowledge
  • Monitor and optimise sales performance through inventory management and promotional execution
  • Maintain visual merchandising displays and store ambiance in alignment with Swatch brand guidelines
  • Handle client relations and resolve escalated concerns with professionalism and discretion
  • Report on store performance metrics and inventory status to senior management

Qualifications

  • Proven experience in retail operations or boutique management within luxury watches or jewellery
  • Strong leadership capabilities with demonstrated ability to motivate diverse teams
  • Deep knowledge of horology, timepieces, or luxury goods highly valued
  • Fluency in Dutch and English required; additional languages advantageous

Skills

Retail management Team leadership and supervision Sales management Inventory control Visual merchandising Client relationship management Performance reporting Point-of-sale systems

Experience

Minimum 2-3 years of progressive retail or boutique management experience, with demonstrated responsibility for store operations and staff supervision in a luxury or prestige environment.

Education

Secondary education (HAVO/VWO equivalent) required; post-secondary qualifications in retail management, hospitality, or business administration preferred.

Workplace

The successful candidate will be located in Amsterdam, North Holland, Netherlands.

Culture

Swatch fosters a vibrant, creative workplace where Swiss precision meets bold self-expression and accessible design. As an employer, it encourages innovation, collaboration, and a playful entrepreneurial spirit, bringing together diverse teams across retail, design, marketing, and operations in a dynamic international environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Swatch, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Deputy Store Manager», «Store Operations Manager», «Assistant Retail Manager», «Sales Team Lead», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Swatch

Swatch Assistant Store Manager

Amsterdam, Netherlands

Continue to the application.