Sephora Store Manager

Berlin Berlin Germany

Employment
Full-Time
Seniority
Manager
Posted
Nov 5, 2026

About Sephora

Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.

The Store Manager leads the Berlin Ku'damm store team, drives sales and profitability, and oversees client experience, visual merchandising and daily operations. The role is full-time and offered on a permanent employment contract.

Role & Responsibilities

  • Manage, develop and coach Assistant Managers and employees, including conducting career and employee appraisals.
  • Record sick notes for the store team.
  • Induct new employees and organize training courses.
  • Implement floor management and act as a role model for the Sephora Attitude, passing on the Sephora DNA.
  • Oversee recruitment and recruitment strategies.
  • Take full responsibility for achieving monthly and annual sales targets, including year-on-year sales growth.
  • Analyze retail key performance indicators, including IPT, AVB, conversion rate and market share, and derive sales activities to continuously improve store performance.
  • Develop sales potential and ensure flawless visual merchandising standards, including timely implementation of updates and animations.
  • Ensure order and cleanliness on the sales floor.
  • Create and communicate recaps and reports to internal stakeholders.
  • Track and ensure store profitability.
  • Ensure excellent customer service and a strong team focus on the customer; evaluate customer feedback and derive measures to improve service, while regularly creating positive surprises for customers.
  • Create staff schedules and daily deployment plans, and coordinate employees on the sales floor through zoning.
  • Implement inventories to ensure optimum product availability.
  • Oversee end-to-end goods management, including receipt, proper storage, write-offs, returns and tester management.
  • Take full responsibility for correct store opening and closing, including cash register closing.
  • Report and track maintenance and merchandise issues.
  • Ensure store operations comply with Sephora Audit rules.
  • Participate in retail projects in cooperation with Area Managers.
  • Foster good relationships with partners.
  • Perform additional tasks related to daily business.

Qualifications

  • Completed studies or vocational training, ideally in retail.
  • At least 4–5 years of retail experience, preferably in the beauty sector; the profile also states a minimum of 5 years.
  • Previous management and team leadership experience, with an empathetic management style.
  • Enjoy working with customers and developing employees.
  • Good knowledge of English and the country's native language.

Skills

Strong leadership and coaching skills Customer-focused and business-driven mindset Reliable, hands-on and solution-oriented approach Excellent communication and delegation abilities Positive attitude and ability to inspire others Structured work ethic Analytical and commercial approach Strong hands-on mentality and presence on the sales floor Basic knowledge of SAP and Excel is an advantage

Experience

At least 4–5 years of retail experience, preferably in the beauty sector; minimum 5 years.

Education

Completed studies or vocational training, ideally in retail.

Workplace

The role is situated in Berlin, Berlin, Germany.

The setting Berlin

Explore jobs in Berlin or in Germany.

Benefits

A community that embraces authenticity and draws strength from differences; an empowering culture that supports learning and growth and provides opportunities to learn, innovate and lead; and fulfilling work through delighting clients and inspiring the industry.

Culture

Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Store Leader», «Retail Store Manager», «Store Director», «Retail Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Sephora

Sephora Store Manager

Berlin, Germany

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