Sephora Senior Manager, Loyalty Marketing

About Sephora

Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.

Role & Responsibilities

• Lead Beauty Insider member acquisition and engagement efforts across Sephora at Kohl's retail and ecommerce channels
• Partner with internal and external leadership to support new member acquisition goals and evolving loyalty KPIs
• Define the loyalty roadmap and develop initiatives supporting the client journey, including loyalty and promotional campaigns
• Serve as marketing subject matter expert for loyalty-related technology projects and supporting collateral
• Own end-to-end marketing strategy for loyalty initiatives in partnership with Sephora Beauty Insider and Kohl's Rewards teams
• Identify opportunities to drive new client acquisition, deepen program engagement, and increase client lifetime value
• Guide integration of Sephora at Kohl's across loyalty programs, client journeys, and CRM communications
• Partner with Kohl's Rewards on dual rewards marketing strategies to improve enrollment and highlight key value propositions
• Monitor redemption KPIs for rewards, sample bags, and birthday gifts, and partner on sample assortment planning
• Manage point earn and burn estimates and oversee Sephora at Kohl's Beauty Insider program budget

Qualifications

• 8+ years of experience in marketing, program management, strategy, and/or loyalty program management
• Bachelor's degree
• Strong marketing acumen and understanding of client point of view
• Proven ability to collaborate across complex cross-functional programs and partnerships
• Strong analytical skills and ability to translate insights into actionable plans
• Effective written and verbal communication skills
• Exceptional organizational and time management skills

Skills

Experience

8+ years of experience in marketing, program management, strategy, or loyalty program management in luxury retail or selective distribution environments

Education

Bachelor's degree

Workplace

Compensation

The base compensation for this position ranges from USD 113,900 to USD 151,620 per annum.

Benefits

Medical, dental, and vision coverage; disability and life insurance fully covered by employer; competitive 401(k) with 4% match; FSA and HSA programs; Student Debt Retirement plan; PTO and flexible work arrangements; protected leave; career development and tuition reimbursement; 30% employee discount on merchandise and services; free mental health and financial coaching with 24/7 access; volunteer and donation matching

Culture

Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.