Sephora Senior Digital Marketing Manager

About Sephora

Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.

Role & Responsibilities

• Establish and implement digital marketing strategies and 360-degree activation plans for Sephora-led key moments across European markets, ensuring alignment with business objectives and brand priorities
• Serve as the central digital marketing business partner and lead cross-functional collaboration across ecommerce, brand marketing, merchant/offer, and marketing expert teams (CRM, Social Media, Media, PR, Creative Studio)
• Develop end-to-end digital activation frameworks, from strategic briefing through market deployment, ensuring omnichannel coherence and market-specific relevance
• Define success metrics, monitor campaign performance across digital channels, and deliver actionable post-campaign analyses with optimization recommendations and key learnings
• Coordinate product assortment construction and animation deployment with internal teams, ensuring powerful toolboxes and comprehensive retail, ecommerce, social media, CRM, media, and PR integration
• Monitor industry trends, consumer behaviors, and digital innovations to drive continuous improvement and establish Sephora's digital differentiation through curation initiatives, subscription boxes, and innovation projects
• Actively participate in annual European digital marketing planning and contribute to building a performance-driven marketing culture with clear KPIs and data-driven recommendations

Qualifications

• 7+ years of related experience in digital marketing, content publishing, or digital agency within a consumer-facing business
• Proactive problem-solving and analytical capabilities with ability to anticipate obstacles and generate creative solutions
• Exceptional organizational and time management skills
• Proven ability to lead, build trusted relationships, and execute effectively within highly cross-functional and matrixed teams
• Strong written and verbal communication skills
• Demonstrated passion for Sephora's brand, programs, clients, and marketing excellence

Skills

Experience

7+ years in digital marketing, marketing, content publishing, or digital agency roles within consumer-facing businesses; minimum 5 years required; demonstrated experience managing digital activations and cross-functional teams in luxury or prestige retail preferred.

Workplace

Culture

Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.