Sephora Sales Manager (Apprenticeship)

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Location
France
└Auvergne-Rhône-Alpes
└Lyon
Employment
Internship
Seniority
Entry-Level
Posted
Mar 27, 2026

About Sephora

Sephora is a leading global beauty retailer known for its curated assortment of prestige cosmetics, fragrance and skincare. As part of a wider luxury group, the brand emphasizes innovation in retail, strong customer experience and talent development, offering extensive training pathways and diverse career opportunities across its network of stores.

Sephora Lyon — Sales Manager (Apprenticeship). Join Sephora on an alternating training program to develop retail leadership and manage a store sales team.

Role & Responsibilities

  • Co-lead the commercial activity of a defined store area or category (Perfume, Skincare, Makeup, Cash, Operations) in partnership with the store manager.
  • Organize and plan daily team activity, schedules and priorities to meet sales and service objectives.
  • Activate growth levers aligned with the commercial and human development plan for the assigned perimeter.
  • Propose and implement local initiatives to support the category commercial plan and improve conversion.
  • Coach, motivate and develop sales advisors through one-to-one feedback, product training and performance follow-up.
  • Ensure an exceptional customer experience on the floor by driving service standards and merchandising excellence.
  • Monitor key performance indicators and contribute to regular reporting and action plans.

Qualifications

  • Bachelor's degree (Bac+3/Bac+4) minimum; enrolled in or planning to begin a Master 1 or Master 2 in commercial management or equivalent.
  • Strong customer-service orientation with a genuine interest in beauty and luxury retail.
  • Demonstrated leadership potential and willingness to take responsibility for a team.
  • Ability to work collaboratively and adapt in a fast-paced retail environment.

Skills

Team leadership and coaching Customer service excellence Commercial planning and execution Merchandising and category management KPI-driven sales management Strong interpersonal and communication skills Organizational skills and adaptability

Experience

Entry-level — suitable for candidates at the start of their managerial career. Prior customer-facing retail experience is desirable but not required; willingness to learn and assume responsibility in-store is essential.

Education

Bachelor's degree (Bac+3/Bac+4) minimum; enrollment in a Master’s program (M1/M2) in commercial management or equivalent (alternance/apprenticeship format).

Workplace

This position is based in Lyon, Auvergne-Rhône-Alpes, France.

Culture

Sephora cultivates a dynamic, inclusive retail culture where diversity and authenticity are valued and teamwork fuels creativity. The brand prioritizes employee development through structured training and opportunities to progress into broader retail leadership roles.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Sales Manager (Apprenticeship)», «Assistant Store Manager — Apprenticeship», «Team Lead, Sales (Apprenticeship)», «Retail Supervisor — Alternance», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.