Sephora Sales Advisor
- Location
- DaxNouvelle-AquitaineFrance
- Employment
- Internship
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Posted
- Apr 10, 2026
About Sephora
Sephora is a leading global beauty retailer known for its broad portfolio of cosmetics, skincare and fragrance brands and its omnichannel retail experience. As part of the LVMH group, Sephora combines luxury-group resources with fast-moving retail innovation, emphasising product expertise, customer experience and professional development for store teams.
Sephora — Sales Advisor (alternance) in Dax, France. Entry-level beauty retail apprenticeship delivering client advice, sales and in-store experience.
Role & Responsibilities
- Welcome customers, assess needs and deliver personalised product and service recommendations to drive conversion and repeat visits.
- Build and maintain long-term client relationships through attentive service, follow-up and clienteling activities.
- Achieve individual and store sales targets by actively promoting Sephora products, services and in-store promotions.
- Create memorable in-store experiences by delivering exceptional service and participating in store events, animations and commercial challenges.
- Support daily store operations including point-of-sale transactions, stock replenishment, basic merchandising and maintenance of visual standards.
- Follow the alternance training programme and apply learning on the sales floor to continuously develop product knowledge and selling skills.
Qualifications
- Minimum Baccalauréat, preferably with specialisation in sales or aesthetics; candidate enrolled in or seeking a Bac+2 (or higher) programme via alternance/ apprenticeship.
- Strong customer-service orientation with a genuine interest in beauty and cosmetics.
- Team player with an appetite for learning, commitment to targets and resilience in a fast-paced retail environment.
- Professional presentation, good communication skills and a positive, enthusiastic attitude.
Skills
Experience
Entry-level role suitable for candidates with little or no professional retail experience; ideal for students beginning an alternance/apprenticeship pathway to a Bac+2 diploma.
Education
Baccalauréat (high school diploma) — preferably in sales or aesthetics; candidate must be eligible for and enrolled in a Bac+2 (or higher) programme delivered via alternance/apprenticeship.
Workplace
This position is based in Dax, Nouvelle-Aquitaine, France.
Culture
Sephora promotes an inclusive, team-oriented retail culture that celebrates diversity and personal development. The company emphasises hands-on learning, mentorship and career mobility within a fast-paced beauty retail environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Beauty Advisor», «Retail Sales Consultant», «Client Advisor — Beauty», «Shopfloor Sales Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.