Sephora Marketing Manager, Email and MarTech
- Location
- San FranciscoCaliforniaUSA
- Employment
- Full-Time
- Seniority
- Manager
- Compensation
- $117,895–131,765/year
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Aug 12, 2026
About Sephora
Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.
Marketing Manager, Email & MarTech at Sephora in San Francisco, California. Lead email campaigns and martech innovation with competitive salary $117,895–$131,765.
Role & Responsibilities
- Own the strategy, execution, and optimization of complex email campaigns supporting Makeup, Loyalty, and value programs
- Build strong cross-functional relationships to provide email strategy, channel best practices, and performance-based recommendations
- Define segmentation strategies to expand personalization and drive deeper channel engagement
- Collaborate with Email Marketing Operations to QA emails, ensuring flawless content, linking, and tracking
- Support the execution and adoption of strategic Email MarTech initiatives in partnership with Product Management, Engineering, Analytics, and technology vendors
- Translate business objectives into technology-enabled marketing solutions leveraging customer data architecture, automation, and campaign orchestration
- Identify, prioritize, and execute experimentation opportunities including AI-enabled capabilities, dynamic content, and emerging technologies
- Stay at the forefront of email marketing technology and industry innovation, proactively evaluating new tools and best practices
- Analyze email performance across all KPIs to inform campaign strategies and surface key trends
- Consolidate and socialize wins, test results, and future recommendations with stakeholders
Qualifications
- 4+ years of experience in email and digital marketing, retail preferred
- 3+ years of strong understanding of email best practices, including segmentation and personalization
- Proven ability to manage multiple high-visibility programs in a fast-paced, deadline-driven environment
- Strong strategic and analytical skills with experience using reporting tools to drive action
- High attention to detail with excellent organizational and project management capabilities
- Excellent written, verbal, and presentation skills
Skills
Experience
4+ years of experience in email and digital marketing with retail industry preferred. 3+ years of demonstrated expertise in email best practices including segmentation and personalization strategies.
Workplace
This position is based in San Francisco, California, USA.
Compensation
The base compensation for this position ranges from USD 117,895 to USD 131,765 per annum.
Benefits
Medical, dental, and vision coverage; disability and life insurance fully covered; competitive 401k with 4% match; FSA and HSA programs; Student Debt Retirement plan; PTO and flexible work arrangements; protected leave; access to training, development, and tuition reimbursement; 30% discount on all merchandise and services; free product opportunities and flash sale discounts on LVMH brand products; free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse; volunteer and donation matching.
Culture
Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Email Marketing Manager», «MarTech Marketing Specialist», «Email Campaign Manager», «Digital Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.