Sephora Manager, Brand Marketing, Makeup
- Location
- San Francisco California USA
- Employment
- Full-Time
- Seniority
- Mid-Level
- Compensation
- $117,895–131,765/year
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Sep 29, 2026
About Sephora
Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.
Manager, Brand Marketing, Makeup at Sephora, a selective retail platform for prestige beauty. The role manages 20+ makeup brand partnerships, developing comprehensive marketing strategies across sampling, digital, paid media, and consumer messaging to drive mutual growth and client engagement. This individual contributor position involves cross-functional collaboration with merchandising, creative, loyalty, and analytics teams to optimize brand investment and co-op marketing programs.
Role & Responsibilities
- Serve as primary marketing contact and strategic advisor for 20+ makeup brand partners, establishing strong relationships and comprehensive knowledge of their business priorities and goals
- Guide senior brand marketing leaders on both strategic and tactical opportunities to drive brand performance at Sephora
- Develop marketing recommendations across sampling, social media, paid media, and consumer messaging to achieve shared business objectives
- Advise select brands with limited marketing resources on strategic direction and optimal investment allocation
- Build collaborative marketing programs that secure brand participation in key Sephora initiatives and support category growth
- Analyze and report on ROI for Sephora and brand marketing programs, using data-driven insights to create win-win outcomes
- Manage Beauty Insider sampling and promotional plans, optimizing brand investment while meeting Sephora's business needs
- Identify opportunities for new co-op marketing programs and partnerships, building business cases for innovative initiatives
- Partner cross-functionally with merchandising, creative, store marketing, store education, loyalty, and analytics teams in a matrixed organizational structure
- Mentor junior team members while maintaining individual contributor responsibilities
Qualifications
- 5+ years of experience in marketing and/or brand management
- Agency, retail, and/or beauty industry experience preferred
- Strong background in digital, social media, and non-traditional marketing
- Strong problem-solving skills with ability to anticipate obstacles and generate alternative solutions
- Excellent presentation skills with confidence presenting strategic perspectives in leadership forums
- Exceptional written and verbal communication abilities
- Outstanding organizational and time management skills
- Proven ability to lead, build relationships, and collaborate effectively across cross-functional teams
Skills
Experience
5+ years of experience in marketing and/or brand management, with preference for agency, retail, and beauty industry backgrounds.
Education
Not specified
Workplace
The successful candidate will be located in San Francisco, California, USA.
Compensation
The base compensation for this position ranges from USD 117,895 to USD 131,765 per annum.
Benefits
Medical, dental, and vision coverage; disability and life insurance fully covered; competitive 401(k) with 4% match; FSA and HSA programs; Student Debt Retirement plan; PTO and protected leave; access to training and development; tuition reimbursement; 30% discount on all merchandise and services; LVMH brand product flash sale discounts; free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse; volunteer and donation matching.
Culture
Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Brand Marketing Manager, Beauty», «Senior Marketing Manager, Makeup», «Marketing Director, Beauty Brand Partnerships», «Brand Partnership Manager, Cosmetics», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.