Sephora Head of Ecommerce & Digital Experience

Employment
Full-Time
Seniority
Director
Posted
Jul 27, 2026

About Sephora

Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.

Sephora UK seeks Head of Ecommerce & Digital Experience in London. Lead digital strategy, omnichannel growth and teams in luxury beauty retail.

Role & Responsibilities

  • Build and execute Sephora UK's e-commerce strategy, digital roadmap and growth priorities aligned with business ambition and customer needs
  • Drive online sales acceleration, conversion optimization, customer engagement and lifetime value whilst maintaining best-in-class customer experience
  • Own and evolve the digital product roadmap across web and app platforms, partnering with technology teams to prioritize high-impact developments
  • Continuously enhance the customer journey across personalization, on-site merchandising, search, product discovery, UX, SEO, GEO and AI-enabled experiences
  • Lead execution of digital campaigns, promotions, product launches, limited edition drops, key trading moments and seasonal activations
  • Develop strategic growth plans with priority brand partners to maximize visibility and create differentiated digital experiences
  • Champion innovation in digital beauty, testing emerging technologies, customer experiences, automation and agentic commerce trends
  • Ensure all digital touchpoints reflect Sephora's premium positioning, unique curation and passion for beauty storytelling
  • Partner cross-functionally across Revenue Growth Management, Marketing, CRM, Retail, Brand, Operations, Customer Care and Technology to deliver seamless omnichannel journeys
  • Monitor and optimize digital P&L drivers including payment processing, shipping, fraud prevention, returns and customer care
  • Build, lead and develop a high-performing e-commerce organization with scalable ways of working and a culture of accountability and collaboration
  • Act as key interface with Regional and Global Digital teams, sharing best practice and positioning Sephora UK as an early adopter of global digital capabilities

Qualifications

  • Significant experience in a senior digital, e-commerce or omnichannel leadership role within a multi-brand retail environment
  • Deep expertise across e-commerce, digital product, customer experience and omnichannel retail operations
  • Proven track record of growing a digital business and delivering profitable commercial performance
  • Strong commercial and analytical capability with the ability to connect customer insight, trading performance and business priorities
  • Proven experience building, leading and developing high-performing teams
  • Excellent stakeholder management skills and ability to influence across complex, matrixed organizations
  • Preferred: experience working with external technology partners, agencies or strategic suppliers

Skills

E-commerce strategy and execution Digital product management Omnichannel retail leadership Customer experience optimization Web and app ecosystem management UX and UI design principles Search engine optimization (SEO) Product discovery and personalization Site performance optimization Digital campaign management Revenue Growth Management (RGM) Business analytics and commercial acumen Team leadership and organizational development Stakeholder management AI and automation awareness Marketing technology tools

Experience

Minimum 10 years of professional experience in senior digital, e-commerce or omnichannel leadership roles, ideally within multi-brand luxury retail environments. Demonstrated success in driving digital business growth, optimizing customer engagement metrics and delivering profitable commercial performance across online channels.

Education

Not specified

Workplace

This position is based in London, England, UK.

Culture

Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Director of Digital Commerce», «Head of Digital Retail & Ecommerce», «Senior Digital Ecommerce Lead», «Vice President of Online Experience», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Sephora

Sephora Head of Ecommerce & Digital Experience

London, UK

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