Sephora Ecommerce Optimisation Specialist

Employment
Contract
Seniority
Mid-Level
Posted
Jul 21, 2026

About Sephora

Sephora is a global prestige beauty leader, renowned for redefining the retail experience through creativity, inclusivity, and expert service. Founded in France and now part of LVMH, the company brings together an exceptional portfolio of beauty brands with a distinctive culture of discovery and innovation. As an employer, Sephora offers a dynamic, customer-centered environment where talent is encouraged to learn, experiment, and grow across retail, digital, merchandising, operations, and corporate functions. Its teams are united by a passion for beauty, entrepreneurship, and belonging, making Sephora a compelling workplace for professionals seeking impact within a fast-moving international brand.

Sephora UK seeks Ecommerce Optimisation Specialist in London for 12-month fixed-term contract. Lead site merchandising and search strategy across omni-channel beauty retail.

Role & Responsibilities

  • Lead site merchandising and search strategy year-round with focused attention during peak trading periods
  • Train and guide supporting team members to deliver commercial merchandising aligned with business priorities
  • Support trading calendar promotions, brand launches, and product releases through strategic merchandising and messaging with personalisation
  • Utilise merchandising tools to optimise product listings, search results, and cross-sell areas
  • Review dashboards regularly and support innovation in reporting to measure impact on key business objectives
  • Track performance KPIs and identify opportunities for optimisation and improvement
  • Act as key liaison with Fredhopper and partner vendors, maintaining strong relationships to drive innovation
  • Support delivery and analysis of A/B testing and personalisation initiatives alongside the Senior Optimisation and Personalisation Manager

Qualifications

  • Minimum 3 years of proven ecommerce experience
  • Expertise in site merchandising, A/B testing, and personalisation
  • Direct experience with Dynamic Yield and/or Fredhopper preferred
  • Technical proficiency with ability to adapt quickly to new tools
  • Strong analytical skills and experience with ecommerce analytics tools
  • Exceptional organisational and project management skills
  • Excellent communication and cross-functional collaboration abilities

Skills

Site merchandising Search strategy A/B testing Personalisation Dynamic Yield Fredhopper Algolia Ecommerce analytics Dashboard reporting Project management Cross-functional collaboration

Experience

Minimum 3 years of ecommerce experience with demonstrated expertise in site merchandising, A/B testing, and personalisation strategies. Direct hands-on experience with Dynamic Yield and/or Fredhopper is preferred. Proven ability to manage multiple competing priorities in fast-paced retail environments.

Workplace

The successful candidate will be located in London, England, UK.

Benefits

Private healthcare, life assurance, and private pension from day one; competitive pay with annual salary reviews; generous employee discount across beauty brands; paid birthday day off; wellbeing and perks platform access; LVMH Heart Fund support; generous holiday allowance with option to purchase additional days.

Culture

Sephora fosters a dynamic, inclusive workplace where creativity, curiosity, and a passion for beauty are encouraged at every level. As an employer, it is distinguished by its focus on empowerment, continuous learning, and a collaborative retail culture that celebrates individuality and client-centric innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Sephora, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Site Merchandising Specialist», «Digital Merchandising Specialist», «Ecommerce Merchandising Manager», «Digital Commerce Optimiser», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Sephora

Sephora Ecommerce Optimisation Specialist

London, UK

Continue to the application.