Ruinart Website and CRM Project Assistant (Apprenticeship)

About Ruinart

Maison Ruinart is the oldest established Champagne house, renowned for Chardonnay-led cuvées and a strong heritage of art, gastronomy and refined savoir-faire. As a Maison within the Moët Hennessy wines & spirits group (LVMH), Ruinart combines historic craftsmanship with contemporary cultural partnerships and a growing focus on sustainable viticulture and responsible production.

Role & Responsibilities

• Manage editorial content for the Maison’s institutional website: write, edit and publish copy.
• Integrate content and updates in the CMS (Salesforce Commerce Cloud) and run pre‑production tests prior to deployment.
• Propose site improvements, follow development projects and perform QA testing of evolutions before go‑live.
• Produce regular reporting and insights using Google Analytics, Google Tag Manager and Search Console; maintain and improve dashboards.
• Optimise organic search performance and develop copywriting guidelines to ensure SEO best practices.
• Support markets to amplify local news and coordinate briefs for new shoots with the Image team.
• Execute the international CRM plan: prepare newsletters (writing, personalization, segmentation), run A/B tests and monitor results.
• Collect and centralise customer and prospect data across touchpoints; educate internal teams and partners on data capture and use.
• Recommend and implement improvements to customer and prospect journeys, including retention mechanisms and lifecycle strategies.
• Contribute to project work for product launches and brand events (new cuvées, millésimes, cultural sponsorships).
• Conduct competitive benchmarking and market watch to inform digital and CRM initiatives.

Qualifications

• Enrollment in or holder of Master 1 or Master 2 (business school or university), with availability for a 12‑ or 24‑month apprenticeship.
• Fluency in French and professional proficiency in English.
• Specialisation in digital marketing, e‑commerce or equivalent; prior internship or first experience in a similar role preferred.
• Excellent written communication and editorial skills, strong analytical capacity and a result‑oriented mindset.
• Familiarity with Photoshop and Adobe Creative Suite is appreciated.
• Highly organised, autonomous, curious, diplomatic, rigorous, creative and able to work collaboratively in cross‑functional teams.
• Genuine interest in art, gastronomy and oenology; strong attention to detail and a proactive attitude.

Skills

Experience

Entry‑level — suitable for Master 1 or Master 2 students seeking an apprenticeship; prior internships or initial professional experience in digital marketing, e‑commerce or CRM is advantageous.

Education

Master 1 or Master 2 (business school or university) with a specialization in digital marketing, e‑commerce, communication or equivalent.

Workplace

Culture

Ruinart blends centuries‑old Champagne heritage with contemporary artistic and gastronomic collaborations, fostering a workplace that values creativity, craftsmanship and cultural engagement. The Maison encourages cross‑disciplinary collaboration and places growing emphasis on sustainability and measured innovation within the luxury wines & spirits sector.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.