Rimowa E-Commerce Activations Manager
- Location
- ParisÎle-de-FranceFrance
- Employment
- Full-Time
- Seniority
- Manager
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Sep 4, 2026
About Rimowa
Founded in Cologne in 1898, Rimowa stands as a benchmark of modern luxury travel, renowned for its iconic grooved aluminum suitcases and uncompromising German engineering. As an employer, the Maison offers a distinctive environment where heritage craftsmanship, industrial precision, design innovation, and elevated client experience converge. Part of the LVMH Group, Rimowa provides opportunities across product development, manufacturing, retail, digital, marketing, and corporate functions within an international culture shaped by excellence and forward movement. The brand seeks individuals who value quality, creativity, resilience, and meticulous execution, inviting them to contribute to objects designed not merely to accompany journeys, but to define them.
RIMOWA E-Commerce Activations Manager in Paris – Lead digital strategy, product launches, and team development in luxury e-commerce.
Role & Responsibilities
- Own and manage the global e-commerce launch calendar and retro-planning across all digital channels, ensuring timely and impactful execution of product releases
- Oversee the creation of seamless, data-driven, and visually compelling end-to-end customer journeys focused on maximizing conversions and engagement while maintaining luxury brand quality standards
- Partner with regional teams to adapt customer journeys to local market needs and preferences
- Bring deep understanding of UI/UX principles and hands-on experience with e-commerce platforms to continuously optimize the online customer experience
- Design and implement data-driven merchandising strategies leveraging sales performance, stock levels, and user behaviour analytics to enhance product visibility and inventory flow
- Translate complex data insights into actionable website optimizations and clear merchandising recommendations for regional and senior stakeholders
- Lead, mentor, and develop the team, fostering a collaborative, proactive, and high-performance culture while leveraging the distinct expertise and skills of each team member
- Oversee day-to-day workflows, priorities, team onboarding, continuous learning initiatives, and professional growth opportunities
- Serve as the primary voice and representative for the E-Commerce Activations team in strategic meetings, leading decisions on team priorities, project roadmaps, and digital innovation initiatives
- Drive cross-functional collaboration across Product, Content, Marketing, CRM, IT, and other internal and external teams to ensure seamless execution
Qualifications
- Master's degree in marketing, digital commerce, business, or a related field
- Minimum 5 to 7 years of professional experience in e-commerce, digital marketing, or e-merchandising, with at least 2 years of managerial or team-leading experience
- Advanced analytical capabilities with a proven track record of interpreting web analytics, sales data, and user engagement metrics into impactful optimizations
- Strong leadership skills and exceptional organizational abilities
- Demonstrated hands-on experience with e-commerce platforms such as Salesforce Commerce Cloud (SFCC) or Shopify
- Fluent English proficiency; additional language skills are advantageous
Skills
Experience
Minimum 5 to 7 years of professional experience in e-commerce, digital marketing, or e-merchandising, with at least 2 years of demonstrated managerial or team-leading responsibility. Proven track record of designing and implementing data-driven strategies that enhance conversions and optimize customer engagement across digital platforms.
Education
Master's degree in marketing, digital commerce, business administration, or a closely related field.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Rimowa fosters a workplace culture rooted in German engineering, precision craftsmanship, and a forward-looking spirit of innovation. As a global luxury house, it values collaboration, attention to detail, and entrepreneurial thinking, offering teams an environment where heritage and modern design come together to shape exceptional travel experiences.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Rimowa, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «E-Commerce Marketing Manager», «Digital Activations Manager», «E-Commerce Content Manager», «Online Customer Journey Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.