Alaïa Senior Sales Associate

About Alaïa

Alaïa is a Parisian couture house defined by sculptural elegance, exacting craftsmanship, and an enduring devotion to the female form. Founded by Azzedine Alaïa, the Maison continues to unite architectural design, exceptional materials, and atelier savoir-faire within a culture that values precision, intimacy, and creative integrity. As an employer, Alaïa offers the rare opportunity to contribute to a house where heritage is not preserved as nostalgia, but advanced through innovation, discipline, and collaboration. Its teams are encouraged to cultivate excellence across design, craftsmanship, retail, communications, and operations, while upholding the discreet, uncompromising spirit that has made Alaïa a singular name in luxury fashion.

Richemont seeks a Senior Sales Associate for ALAÏA at Harrods to drive commercial strategy, cultivate international client relationships, and deliver exceptional service excellence. The role requires proven luxury fashion sales expertise, strong clientelling capabilities, and fluency in English, with a second language advantageous. Responsibilities include achieving store targets, developing client portfolios, maintaining visual merchandising standards, and embodying ALAÏA's brand values and grooming standards.

Role & Responsibilities

• Achieve weekly and monthly store sales targets whilst increasing average basket value (UPT, VPT) and driving cross-selling opportunities
• Cultivate exceptional relationships with international clients to maintain and enhance client loyalty within current portfolio
• Establish action plans and strategies to develop the client base, upgrade high-potential clients, and reclaim lost business
• Develop the client book efficiently through proactive networking and business development activities outside the boutique
• Engage clients through open questioning, active listening, and consultative selling to ensure repeat business
• Participate in client events, high-ticket client activations, and strategic business development actions
• Resolve client issues promptly by investigating root causes, proposing solutions, and escalating roadblocks to hierarchy
• Welcome clients in boutique, by phone, and via email according to ALAÏA guidance and standards
• Maintain deep product knowledge of ready-to-wear and accessories, understanding construction and brand narrative
• Actively participate in team meetings, inventory counts, and daily operations
• Ensure Visual Merchandising standards are upheld in line with boutique guidance
• Maintain boutique cleanliness, organisation, and welcoming appearance at all times
• Manage cashier duties, cash desk operations, deposits, and pre-orders
• Uphold security protocols and procedures across all operations

Qualifications

• Established sales experience in luxury fashion and high-end accessories
• Proven strong client base and track record of clientelling excellence
• Ready-to-wear orientation with experience in haute couture environments (advantageous)
• Experience in dress alteration assistance and tailoring support (advantageous)
• Excellent interpersonal and communication skills with ability to build rapport easily
• Warm, friendly personality with natural relationship-building capability
• Fluency in English (written and spoken); second language advantageous
• Proficiency in Microsoft Office and email
• Understanding of luxury brand positioning and commitment to brand representation

Skills

Experience

Established sales experience in luxury fashion and accessories retail, with demonstrated success in building and maintaining high-value client portfolios. Experience in ready-to-wear environments and proven clientelling excellence is essential; experience in haute couture or bespoke tailoring contexts is advantageous.

Education

No specific formal education requirement stated; secondary education assumed as standard.

Workplace

Culture

Alaïa fosters an intimate, craft-led culture where precision, creativity, and respect for the maison’s couture heritage guide daily work. As an employer, it offers a collaborative environment that values artisanal excellence, thoughtful innovation, and a deep sensitivity to form, material, and timeless elegance.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.