Richemont Regional Marketing Manager, High Jewelry

Employment
Full-Time
Seniority
Senior
Industry
High Jewelry
Posted
Jul 30, 2026

About Richemont

Richemont is one of the world’s foremost luxury groups, stewarding a distinguished portfolio of maisons across jewellery, watchmaking, fashion and accessories, including Cartier, Van Cleef & Arpels, Jaeger-LeCoultre and Montblanc. As an employer, it combines the heritage of artisanal excellence with a forward-looking culture shaped by innovation, client-centricity and responsible business. Its global teams operate in an environment that values craftsmanship, entrepreneurship and collaboration, offering opportunities to grow within iconic maisons and group functions alike. Richemont attracts professionals who aspire to contribute to enduring luxury, preserving rare savoir-faire while helping define the future of high craftsmanship.

Richemont seeks Regional Marketing Manager for High Jewelry in Hong Kong; lead luxury brand strategy and campaigns across Asia-Pacific markets.

Role & Responsibilities

  • Develop and execute regional marketing strategies specific to the high jewelry category, aligned with global brand guidelines and local market dynamics
  • Lead the conceptualization, planning, and execution of luxury marketing campaigns across digital, retail, and experiential channels
  • Manage relationships with luxury media, influencers, and brand ambassadors to amplify high jewelry visibility and desirability
  • Collaborate with retail and e-commerce teams to ensure consistent brand positioning and messaging across all touchpoints
  • Monitor market trends, competitor activity, and consumer sentiment to inform strategic recommendations and campaign optimization
  • Oversee marketing budgets and performance metrics to ensure ROI targets are met and spending efficiency is maximized
  • Coordinate with global marketing teams to adapt and localize international campaigns for Asia-Pacific markets

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • Minimum 8 years of marketing experience, with at least 5 years in luxury goods, high jewelry, or premium lifestyle sectors
  • Proven track record managing high-impact marketing campaigns and brand initiatives at regional or international level
  • Strong understanding of high jewelry market dynamics, consumer behavior, and luxury retail environment
  • Demonstrated proficiency in digital marketing, analytics, and omnichannel campaign management
  • Excellent cross-cultural communication skills and sensitivity to Asian market nuances

Skills

Strategic marketing planning Campaign management and execution Digital marketing and social media strategy Market analysis and consumer insights Brand positioning and management Budget management and financial analysis Project management Cross-functional team leadership Data analytics and reporting tools (e.g., Google Analytics, Tableau, or equivalent) CRM and marketing automation platforms

Experience

Minimum 8 years of progressive marketing experience in the luxury sector, with substantial exposure to high jewelry, watches, or premium fashion brands. Demonstrated success in developing and executing regional or multinational marketing campaigns, managing brand partnerships, and driving measurable business impact in competitive luxury markets.

Education

Bachelor's degree in Marketing, Business, Communications, or related discipline. An MBA or advanced certification in luxury brand management is advantageous.

Workplace

This position is based in Hong Kong, Hong Kong, China.

Culture

Richemont fosters a refined, international workplace where its Maisons preserve exceptional craftsmanship while benefiting from the strength and perspective of a global luxury group. As an employer, it values long-term stewardship, collaboration, innovation, and the development of talent within an environment shaped by heritage, creativity, and high standards.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Richemont, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Regional Luxury Marketing Director», «High Jewelry Marketing Specialist», «Asia-Pacific Marketing Manager, Fine Jewelry», «Senior Marketing Executive, High Jewelry», «Regional Brand Marketing Lead, Jewelry», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Richemont

Richemont Regional Marketing Manager, High Jewelry

Hong Kong, China

Continue to the application.