Van Cleef & Arpels Regional Marketing Manager, High Jewelry

Employment
Full-Time
Seniority
Senior
Industry
High Jewelry
Posted
Jul 30, 2026

About Van Cleef & Arpels

Founded in 1906 on Place Vendôme, Van Cleef & Arpels is a High Jewelry Maison renowned for poetic creativity, exceptional savoir-faire, and an enduring culture of transmission. As an employer, the Maison offers a refined environment where artisans, designers, retail experts, and corporate teams contribute to creations that unite technical mastery with emotion and wonder. Guided by excellence, discretion, and a deep respect for heritage, Van Cleef & Arpels encourages collaboration, curiosity, and continuous learning across its international network. Employees join a house where craftsmanship is celebrated, client relationships are cultivated with elegance, and each career may help preserve and renew a remarkable legacy.

Van Cleef & Arpels Regional Marketing Manager, High Jewelry in Hong Kong: lead Asia Pacific marketing strategy, product launches, and retail partnerships.

Role & Responsibilities

  • Define long-term and annual regional High Jewelry marketing strategy, aligning budgets, market trends, and activation plans across product launches, events, visual merchandising, training, and client strategy
  • Build and orchestrate 360° marketing initiatives across all channels including product launches, event activations, VM support, training, communication, and client engagement strategies
  • Monitor High Jewelry performance by collection and market, consolidating insights from Retail and Client teams to identify opportunities, risks, and actionable plans
  • Facilitate product assortment and stock allocation discussions using regional market intelligence, event requirements, and marketing rationale in partnership with Retail teams
  • Establish event objectives, storytelling directions, and client strategies while preparing comprehensive product training and retail readiness protocols before key events
  • Support event execution including on-site product presentation, model show coordination, and post-event analysis to ensure high-quality delivery
  • Lead annual Regional High Jewelry Board meetings with Retail leadership to define objectives and develop community-cultivating programs
  • Partner with Regional Retail and Training to develop Sales Associate development programs and facilitate best-practice sharing across markets
  • Build and upskill marketing teams in strategy, communication, and cross-functional collaboration
  • Optimize workflows and introduce streamlined ways of working to enhance efficiency and strengthen collaboration with Retail and regional markets

Qualifications

  • Solid professional experience in the luxury industry with deep expertise in High Jewelry business
  • Strategic, long-term mindset with exceptional interpersonal and stakeholder management skills
  • Proven ability to align and mobilize diverse partners across the value chain
  • Demonstrated commitment to training and developing team members
  • Strong capability to build trusting, sustainable relationships across retail, product, and client functions
  • Flexibility to travel as required for business needs

Skills

Strategic marketing planning 360° marketing orchestration Product performance analysis Event strategy and execution Stakeholder management Cross-functional collaboration Team development and training Market intelligence and insights Retail partnership management Client strategy development

Experience

Solid professional experience in the luxury industry, with demonstrated expertise in high jewelry marketing, regional brand management, and cross-functional team leadership in a multinational luxury environment.

Education

Not specified in job posting

Workplace

This position is based in Hong Kong, Hong Kong, China.

Culture

Van Cleef & Arpels fosters a refined and collaborative workplace culture rooted in exceptional craftsmanship, creativity, and the transmission of savoir-faire. As an employer, the Maison values curiosity, precision, and collective excellence, offering an environment where employees contribute to timeless creations while upholding a deep respect for heritage, beauty, and client experience.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Van Cleef & Arpels, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Regional High Jewelry Marketing Lead», «Regional Brand Marketing Manager», «Marketing Director, High Jewelry», «Regional Product Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Van Cleef & Arpels

Van Cleef & Arpels Regional Marketing Manager, High Jewelry

Hong Kong, China

Continue to the application.