Richemont Global Client & CRM Manager
- Seniority
- Manager
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fine Watches & Horology
- Posted
- May 18, 2026
About Richemont
Richemont is a Swiss-based luxury goods holding company comprising several renowned maisons across watches, jewellery, writing instruments and accessories. The group combines heritage craftsmanship with contemporary retail and digital initiatives, operating globally through a portfolio of maisons known for product excellence, client focus and long-term brand stewardship.
Richemont is hiring a Global Client & CRM Manager in London to lead CRM strategy and client lifecycle across its maisons.
Role & Responsibilities
- Define and execute a unified global CRM strategy to drive lifetime client value across maisons and channels.
- Develop advanced client segmentation, lifecycle frameworks and personalization strategies to optimise acquisition, retention and reactivation.
- Lead design and delivery of omnichannel campaigns (email, SMS, in-store clienteling, push notifications) in partnership with local markets and digital teams.
- Operate and evolve the CRM tech stack, ensuring data integrity, integration with POS/e‑commerce systems and scalable campaign orchestration.
- Establish measurement frameworks, KPIs and dashboards to report on CRM performance, revenue attribution and ROI.
- Coordinate cross-functional stakeholders — retail, digital, marketing, BI, legal and external agencies — to ensure consistent client experiences.
- Manage third‑party vendors and platform partners; oversee implementation timelines, SLAs and budget adherence.
- Ensure CRM activities comply with data-privacy regulations (e.g., GDPR) and group data governance policies.
- Mentor and lead a small international team or matrixed contributors to elevate CRM capabilities and local execution.
Qualifications
- Proven track record in building and running CRM programmes for premium or luxury brands at a regional or global level.
- Demonstrable expertise in client lifecycle management, segmentation, loyalty and omnichannel activation.
- Strong analytical proficiency with experience translating data into actionable marketing strategies and commercial outcomes.
- Hands-on experience with CRM platforms and marketing automation; ability to manage integrations with POS and e‑commerce systems.
- Excellent stakeholder management and project leadership skills across matrixed international organisations.
- Deep familiarity with data protection requirements and best practices in client data governance.
Skills
Experience
Typically 6–10 years of progressive experience in CRM, customer lifecycle or loyalty management with at least several years delivering global or multi‑market programmes; prior exposure to luxury retail or premium consumer sectors is strongly preferred.
Education
Bachelor's degree in Marketing, Business, Data Science or related discipline; advanced degree (e.g., MBA) or relevant certifications in CRM/analytics preferred.
Workplace
The role is situated in London, England, UK.
Culture
Richemont cultivates a culture that balances reverence for craftsmanship with a forward-looking approach to client engagement and digital transformation. Teams operate in a collegial, cross‑maison environment where long-term brand stewardship and exacting quality standards are prized.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Richemont, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Global CRM Lead», «Global Clienteling Manager», «CRM & Client Strategy Manager», «Client Relationship Manager — Global», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.