Richemont Client Marketing Manager
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Clienteling, CRM & VIP Relations
- Industry
- High Jewelry
- Posted
- Jul 22, 2026
About Richemont
Richemont is one of the world’s foremost luxury groups, stewarding a distinguished portfolio of maisons across jewellery, watchmaking, fashion and accessories, including Cartier, Van Cleef & Arpels, Jaeger-LeCoultre and Montblanc. As an employer, it combines the heritage of artisanal excellence with a forward-looking culture shaped by innovation, client-centricity and responsible business. Its global teams operate in an environment that values craftsmanship, entrepreneurship and collaboration, offering opportunities to grow within iconic maisons and group functions alike. Richemont attracts professionals who aspire to contribute to enduring luxury, preserving rare savoir-faire while helping define the future of high craftsmanship.
Client Marketing Manager at Richemont (Hong Kong). Develop CRM strategy for luxury jewelry and watches portfolio.
Role & Responsibilities
- Develop and implement CRM strategy within assigned scope, ensuring alignment with Group Digital strategy and long-term business objectives
- Oversee CRM system implementation and maintenance, identifying opportunities for enhancement and improvement
- Manage key data management system aspects, including development and operation of essential system elements
- Support digital channel management through front-end interactive technologies, focusing on usability, design, user interface, and device strategy
- Facilitate understanding of engagement metrics and provide regular performance analysis to stakeholders
- Execute communications plans within established systems and procedures
- Collect business requirements through interviews, document analysis, workshops, and workflow analysis, translating them into target user roles and goals
- Communicate local action plans and their alignment with organizational strategy to motivate team achievement of business objectives
- Develop and propose performance objectives, ensuring achievement through organizational performance management systems
- Manage and report on team performance, setting appropriate objectives for direct reports and project teams while holding individuals accountable
- Develop and design training and development programs addressing gaps in digital capability across the organization
- Implement security measures such as firewalls and message encryption, monitoring performance and coordinating with security experts
- Deliver budgets for assigned areas or conduct complex analyses on budget progress, ensuring financial accountability
- Identify individual development needs within the team using formal development frameworks, planning and implementing capability-building actions
Qualifications
- Bachelor's Degree or equivalent professional qualification
- Demonstrable experience dealing with complex situations and advising senior stakeholders
- Proven experience planning and managing resources to deliver predetermined objectives
- CRM strategy development and implementation experience
- Digital marketing and customer relationship management expertise
Skills
Experience
Significant experience in CRM strategy, digital marketing, and team management within a matrix organizational environment. Demonstrated ability to manage complex, multi-stakeholder initiatives and drive digital transformation within luxury or consumer-facing organizations.
Education
Bachelor's Degree in Business, Marketing, Digital Strategy, Information Systems, or related discipline, or equivalent professional qualification demonstrating comparable knowledge and experience.
Workplace
The role is situated in Hong Kong, Hong Kong, China.
Culture
Richemont fosters a refined, international workplace where its Maisons preserve exceptional craftsmanship while benefiting from the strength and perspective of a global luxury group. As an employer, it values long-term stewardship, collaboration, innovation, and the development of talent within an environment shaped by heritage, creativity, and high standards.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Richemont, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «CRM Strategy Manager», «Digital Marketing Manager», «Client Relationship Manager», «Marketing Operations Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.