Richemont Branding & Content Manager

Employment
Full-Time
Seniority
Mid-Level
Industry
High Jewelry
Posted
Sep 15, 2026

About Richemont

Richemont is one of the world’s foremost luxury groups, stewarding a distinguished portfolio of maisons across jewellery, watchmaking, fashion and accessories, including Cartier, Van Cleef & Arpels, Jaeger-LeCoultre and Montblanc. As an employer, it combines the heritage of artisanal excellence with a forward-looking culture shaped by innovation, client-centricity and responsible business. Its global teams operate in an environment that values craftsmanship, entrepreneurship and collaboration, offering opportunities to grow within iconic maisons and group functions alike. Richemont attracts professionals who aspire to contribute to enduring luxury, preserving rare savoir-faire while helping define the future of high craftsmanship.

Cartier Japan seeks experienced Branding & Content Manager to drive local creative strategy in alignment with global luxury standards. Tokyo-based role reporting to HQ.

Role & Responsibilities

  • Identify and evaluate global brand stories that resonate with local Japanese audiences, ensuring alignment with international strategic priorities while maintaining local market relevance
  • Develop and maintain a coherent local branding narrative and messaging strategy across all departments, serving as the organizational guardian of brand codes and Cartier's established values
  • Lead the development and production of local creative content in close collaboration with HQ, including strategic creative agency briefings and direct execution oversight
  • Orchestrate the launch of new creative assets developed by central teams, collaborating closely with the Communications Activations department to ensure relevance and business stakeholder alignment
  • Monitor market and client trends to drive forward-thinking brand expression within established codes and pioneer impactful ways of communicating the Maison's vision
  • Provide local strategic insights and planning inputs to enrich the global creative roadmap and ensure seamless validation processes with International HQ

Qualifications

  • 3–4 years of professional experience in luxury industry communications, strategic planning, or top-tier creative agency roles
  • Demonstrated ability to develop and execute local creative content from concept to final production while maintaining strict alignment with global brand guidelines
  • Hands-on experience in creative content project management and production across online and offline touchpoints
  • Deep understanding of the Maison's DNA, heritage, and core values
  • Ability to understand and activate a comprehensive communication ecosystem including PR, media, and events

Skills

Creative strategy and conceptual development Brand guidelines governance and enforcement Cross-functional stakeholder management and influence Analytical and strategic thinking with translation of insights into actionable recommendations Creative content project management and production Proficiency in negotiation and relationship management Presentation and executive communication Fluency in Japanese (native level) and English (business level)

Experience

3–4 years of experience in the luxury sector in a communications role, or equivalent strategic planning and creative development experience within a top-tier creative agency. The candidate must demonstrate proven ability to manage complex creative projects, collaborate across internal and external stakeholders, and develop locally relevant brand communications while adhering to global brand standards.

Education

Not specified

Workplace

The role is situated in Tokyo, Tokyo, Japan.

Culture

Richemont fosters a refined, international workplace where its Maisons preserve exceptional craftsmanship while benefiting from the strength and perspective of a global luxury group. As an employer, it values long-term stewardship, collaboration, innovation, and the development of talent within an environment shaped by heritage, creativity, and high standards.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Richemont, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Brand Strategy Manager», «Creative Content Director», «Brand Communications Manager», «Content Strategy Lead», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Richemont

Richemont Branding & Content Manager

Tokyo, Japan

Continue to the application.