- Employment
- Full-Time
- Seniority
- Director
- Department
- Retail & Boutique Operations
- Posted
- Oct 22, 2026
About Richemont
Richemont is one of the world’s foremost luxury groups, stewarding a distinguished portfolio of maisons across jewellery, watchmaking, fashion and accessories, including Cartier, Van Cleef & Arpels, Jaeger-LeCoultre and Montblanc. As an employer, it combines the heritage of artisanal excellence with a forward-looking culture shaped by innovation, client-centricity and responsible business. Its global teams operate in an environment that values craftsmanship, entrepreneurship and collaboration, offering opportunities to grow within iconic maisons and group functions alike. Richemont attracts professionals who aspire to contribute to enduring luxury, preserving rare savoir-faire while helping define the future of high craftsmanship.
The Boutique Director leads business development, clienteling, boutique performance and operations, brand representation, and team development in Singapore. The role drives client recruitment and loyalty, sales targets, operational excellence and a premium client experience.
Role & Responsibilities
- Grow the brand’s reputation and desirability by driving business growth among local clients and clients from the broader region.
- Explore partnerships and collaborations, including exclusive product launches and events, to enhance the boutique’s positioning and offerings.
- Monitor the local business environment and competitors’ commercial activities and assess their impact on sales.
- Develop a strategic clienteling approach focused on client recruitment.
- Master exclusive services and experiences, and host special events or previews to recruit and engage clients.
- Lead by example in developing individual relationships with clients and prospects to deliver a consistent, premium brand experience.
- Drive and monitor CRM and clienteling initiatives with the boutique team, and build and develop the VVIP database.
- Achieve quantitative and qualitative targets aligned with brand objectives.
- Propose, define, monitor and ensure the implementation of dynamic action plans to achieve Maison and boutique sales targets.
- Drive, monitor and report on performance, while developing and sharing an in-depth understanding of the boutique’s business.
- Demonstrate sales leadership and set performance targets and relevant KPIs for the team and individuals.
- Drive change and ensure adoption of new tools and services.
- Manage boutique operations in accordance with brand and group compliance policies.
- Ensure brand and Richemont procedures are followed so the team can perform at its best on the shop floor.
- Make the boutique a market showcase for the brand that fully expresses its identity and values.
- Act as a brand ambassador, safeguarding the integrity of its image with clients and within the local retail community.
- Serve as ambassador and key contact for interactions with Group and International HQ, including boutique presentations, visits and events.
- Uphold the Maison’s presentation values and rituals.
- Design the boutique’s optimal organization, recruit suitable talent and proactively maintain a talent pipeline.
- Build positive team relationships by understanding and addressing individual motivations, needs and concerns.
- Identify and define team training needs, and create and communicate tailored development plans for each team member.
- Promote a business-oriented approach through regular role plays and on-the-spot coaching to improve individual and team performance.
- Coach, train, motivate and lead by example with a high degree of professionalism.
- Give the team a strong sense of purpose, inspire team cohesion and strengthen engagement.
- Communicate the Maison’s strategy and vision to unite and motivate the boutique team.
- Drive performance management to achieve KPIs and exceed expectations.
Qualifications
- Strong experience cultivating and managing relationships with high-net-worth clients and key stakeholders to drive client loyalty.
- Natural leadership, a proven track record of leading teams and developing people, and strong communication and interpersonal skills.
- Deep knowledge of the luxury environment, including brands, trends and client expectations.
- Expertise in managing all aspects of boutique operations and driving operational efficiency and the overall boutique experience.
- Fluent English; Mandarin proficiency is advantageous for communicating with Mandarin-speaking clients.
Skills
Workplace
This position is based in Singapore, Central, Singapore.
Explore jobs in Singapore.
Culture
Richemont fosters a refined, international workplace where its Maisons preserve exceptional craftsmanship while benefiting from the strength and perspective of a global luxury group. As an employer, it values long-term stewardship, collaboration, innovation, and the development of talent within an environment shaped by heritage, creativity, and high standards.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Richemont, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Boutique Manager», «Store Director», «Retail Director», «Boutique General Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.
