Rabanne Local Client Activation & Visual Merchandising Intern
Puig in Hamburg seeks a Local Client Activation & Visual Merchandising Intern to support retail activations and in-store visual execution for its brands.
Overview
Puig is an independent, family-owned fashion and fragrance house managing a portfolio of international designer brands such as Paco Rabanne, Carolina Herrera, Jean Paul Gaultier and Nina Ricci. The company combines creative heritage with a commercial, brand-driven approach and operates across global markets in fragrance, beauty and fashion.
Role & Responsibilities
- Support local client activation campaigns across Puig brands, coordinating in-store promotions, launches and events at retail points of sale.
- Implement and adapt global visual merchandising guidelines to the local market, producing planograms and fixture layouts for retail partners.
- Prepare merchandising kits and manage VM asset inventory, ensuring timely distribution and installation at stores and counters.
- Conduct store visits to audit visual standards, take corrective actions and document execution with photographic reports.
- Work closely with retail, wholesale and distributor teams to align activation timing, stock placement and in-store communication.
- Assist in the production of POS materials, window concepts and promotional signage, liaising with creative and production teams as needed.
- Collect executional feedback and KPI data post-activation and contribute to performance reports and optimisation proposals.
- Support on-site brand events and sampling activities, including logistics, set-up and client service during activations.
Qualifications
- Currently enrolled in a bachelor’s or master’s programme in marketing, fashion, visual merchandising, retail management, communications or a related discipline.
- Strong organisational skills with the ability to manage multiple activation tasks and tight deadlines.
- Keen eye for visual detail and a practical understanding of retail display principles.
- Excellent interpersonal skills and the ability to work cross-functionally with commercial and creative teams.
- Proactive, hands-on attitude with a bias for execution and problem-solving in a retail environment.
- Flexibility to travel locally for store visits and occasional weekend/evening work during activations.
Skills
Experience
Previous internship or part‑time experience in retail, visual merchandising, brand activation or a fashion/beauty environment is desirable but not mandatory; demonstrable retail-facing project work is a plus.
Education
Currently enrolled in a university programme (Bachelor’s or Master’s) in Marketing, Fashion, Visual Merchandising, Retail Management, Communications or a related field.
Workplace
This position is based in Hamburg, Hamburg, Germany.
Culture
Puig combines creative ambition with commercial rigour, fostering an entrepreneurial and collaborative workplace that values brand stewardship and innovation. The environment suits candidates who are hands‑on, creative and eager to gain cross‑functional retail experience within international brand houses.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Rabanne, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Marketing Intern», «Visual Merchandising Intern», «Client Activation Intern», «Retail Activation Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.