- Employment
- Full-Time
- Seniority
- Manager
- Department
- Creative, Design & Styling
- Industry
- High Jewelry
- Posted
- Oct 15, 2026
About Qeelin
Qeelin is a distinctive fine jewellery maison that bridges Chinese cultural symbolism with contemporary French craftsmanship. Founded in 2004 and part of Kering since 2013, the brand is celebrated for transforming auspicious motifs, such as the iconic Wulu gourd, into refined, playful creations with international appeal. As an employer, Qeelin offers a dynamic environment where heritage, artistry and innovation meet, attracting talents passionate about storytelling, precision and modern luxury. Its teams contribute to a growing global maison that values creativity, cultural depth and excellence, while benefiting from the standards, resources and responsible vision of one of the world’s leading luxury groups.
The Content Creation Manager coordinates content planning and creative output across digital platforms, e-commerce, social media, and offline touchpoints. The role leads creative planning for brand stories, product content, and campaigns, and manages cross-functional localization and external creative partners.
Role & Responsibilities
- Coordinate content planning and creative output across digital platforms, e-commerce, social media, and offline touchpoints.
- Lead creative planning for stories, product content, and marketing campaigns, ensuring alignment with the brand’s tone and expression of Eastern aesthetics.
- Work with marketing, public relations, e-commerce, retail, and regional teams to localize content for different markets and support effective execution.
- Manage external creative agencies, photographers, video teams, KOLs, and content creators, overseeing creative quality, production timelines, and brand consistency.
Workplace
The successful candidate will be located in Shanghai, Shanghai, China.
Explore jobs in China.
Culture
Qeelin offers a creative and international workplace where Chinese cultural heritage, contemporary design, and fine jewelry craftsmanship come together. As part of the Kering group, the brand fosters an environment that values innovation, excellence, collaboration, and a deep respect for artistry and meaningful storytelling.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Qeelin, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Content Manager», «Creative Content Manager», «Content Production Manager», «Digital Content Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.