Qeelin Assistant E-Commerce Manager
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- High Jewelry
- Posted
- Jun 12, 2026
About Qeelin
Qeelin is a distinctive fine jewellery maison that bridges Chinese cultural symbolism with contemporary French craftsmanship. Founded in 2004 and part of Kering since 2013, the brand is celebrated for transforming auspicious motifs, such as the iconic Wulu gourd, into refined, playful creations with international appeal. As an employer, Qeelin offers a dynamic environment where heritage, artistry and innovation meet, attracting talents passionate about storytelling, precision and modern luxury. Its teams contribute to a growing global maison that values creativity, cultural depth and excellence, while benefiting from the standards, resources and responsible vision of one of the world’s leading luxury groups.
Qeelin Assistant E-Commerce Manager in Shanghai. Drive operations across Tmall, JD, Mini Programs with strategy, merchandising, and cross-functional collaboration.
Role & Responsibilities
- Drive e-commerce business operations across Tmall, JD, and Mini Programs platforms in China
- Manage and guide third-party partner operation strategy and execution for store merchandising, activity planning, customer service, and logistics
- Monitor, analyze, and report on key business metrics including sales, UV (unique visitors), and ROI, delivering actionable insights and recommendations
- Conduct comprehensive market and competitor analysis to identify growth opportunities and mitigate business risks
- Maintain strategic relationships with e-commerce platforms to develop annual and long-term channel strategies
- Partner with merchandising teams on assortment planning and product replenishment to support brand positioning and commercial performance
- Lead campaign planning and execution for new product launches across Tmall, JD, and Mini Programs channels
- Act as primary liaison between e-commerce, marketing, merchandising, finance, and CRM departments to ensure seamless customer experience
- Collaborate with marketing teams on channel strategies encompassing content, social commerce, and PR initiatives aligned to commercial objectives
Qualifications
- Proven experience in e-commerce operations or digital commerce management, preferably in luxury or premium sectors
- Deep knowledge of China's major e-commerce platforms (Tmall, JD, Mini Programs)
- Strong analytical capability with proficiency in business metrics analysis and reporting
- Demonstrated ability to manage cross-functional stakeholder relationships effectively
- Understanding of luxury brand positioning and customer experience standards
Skills
Experience
Minimum 2–3 years of relevant experience in e-commerce operations, digital commerce, or online retail management, ideally within a luxury or premium brand environment with exposure to China's unique e-commerce ecosystem.
Education
Bachelor's degree in Business, Marketing, E-Commerce, Finance, or a related field.
Workplace
The role is situated in Shanghai, Shanghai, China.
Culture
Qeelin offers a creative and international workplace where Chinese cultural heritage, contemporary design, and fine jewelry craftsmanship come together. As part of the Kering group, the brand fosters an environment that values innovation, excellence, collaboration, and a deep respect for artistry and meaningful storytelling.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Qeelin, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «E-Commerce Operations Associate», «E-Commerce Coordinator», «Digital Commerce Executive», «Online Retail Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.