PVH Marketing Assistant

About PVH

PVH is a global fashion group with a distinguished heritage, best known for shaping iconic brands such as Calvin Klein and Tommy Hilfiger. As an employer, PVH offers a dynamic, international environment where creativity, commercial excellence, and responsible growth converge. The company values collaboration, inclusion, and forward-thinking talent, encouraging teams to challenge convention while honoring the cultural relevance of its brands. With opportunities spanning design, merchandising, retail, digital, supply chain, and corporate functions, PVH provides employees with the scale of a global enterprise and the energy of a brand-led organization committed to innovation, sustainability, and enduring consumer connection.

PVH seeks a marketing assistant to support the deployment of retail and digital marketing activations for Calvin Klein and Tommy Hilfiger. The incumbent will coordinate seasonal campaign implementations, manage cross-functional communications with internal teams and external partners, track campaign performance metrics, and deliver actionable insights to optimize future activations across omnichannel channels.

Role & Responsibilities

• Coordinate the deployment of seasonal marketing campaigns across retail (point-of-sale materials, merchandise, events) and digital channels (campaign visibility, product promotion, seasonal content, and marketing assets)
• Provide operational support to influencer and partnership initiatives
• Facilitate communication between internal teams and external partners to ensure cohesive execution of omnichannel campaigns
• Monitor campaign deployment timelines and ensure adherence to project schedules
• Track and analyze performance metrics for retail and digital activations, including visibility, traffic, engagement, and other available KPIs
• Consolidate campaign performance reports and prepare associated marketing analytics
• Identify best practices and formulate recommendations to optimize future marketing activations

Qualifications

• Currently enrolled in a Bachelor's + 2 to Bachelor's + 4 programme in commerce, marketing, or communication
• Organized, meticulous, and self-directed work approach
• Excellent interpersonal skills and collaborative team mentality
• Strong English proficiency in both written and oral communication
• Proficiency with Microsoft Office Suite, particularly PowerPoint and Excel
• Valid internship agreement (convention de stage) required

Skills

Experience

No prior professional experience required; this is an entry-level internship position. Candidates should demonstrate familiarity with retail and digital marketing concepts and show aptitude for project coordination and analytical thinking.

Education

Currently pursuing a degree in commerce, marketing, communication, or related field at the Bac+2 to Bac+4 level (approximately 2nd or 3rd year of study).

Culture

PVH fosters a dynamic, inclusive workplace where associates are encouraged to bring their authentic selves while shaping some of the world’s most recognized fashion brands. The company emphasizes collaboration, innovation, and accountability, offering a global environment that supports career growth and responsible business practices.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.