Puig Travel Retail Middle East General Manager
- Employment
- Permanent
- Seniority
- Director
- Department
- Retail & Boutique Operations
- Posted
- May 29, 2026
About Puig
Puig is a distinguished name in the luxury fashion and fragrance industry, renowned for its innovative approach and commitment to excellence. As part of a global conglomerate, Puig offers a dynamic and inspiring work environment, fostering creativity and professional growth.
Puig Travel Retail Middle East General Manager | Lead growth strategy and operations across the region, Dubai
Role & Responsibilities
- Define and execute regional strategy aligned with global priorities and long-term ambition
- Identify and unlock new growth opportunities across markets, brands, and clients
- Own regional P&L, driving revenue, profitability, and working capital performance
- Lead business planning cycles, including budgets, forecasts, and business reviews
- Drive execution of commercial, marketing, and customer development plans to deliver accelerated growth
- Build strong partnerships with key accounts through strategic negotiations and joint business plans
- Champion brand- and consumer-centric mindset within teams and retailers to strengthen brand equity and engagement
- Ensure seamless implementation of operational processes, including order-to-cash and collaborative planning
- Promote best practices across functions to achieve category leadership and operational excellence
- Establish clear objectives and policies aligned with corporate guidelines
- Monitor business performance through robust KPIs and reporting, providing regular insights to Headquarters
- Act as strategic communication bridge between region, Headquarters, and other subsidiaries
- Lead, develop, and inspire a team of 5 direct reports within a broader organization of 16 employees
- Operate effectively within a matrix environment, influencing stakeholders to deliver business outcomes
- Build organizational capability through talent management, succession planning, and team development
Qualifications
- Extensive experience in Travel Retail, luxury, or FMCG sectors with strong Middle East regional exposure; Travel Retail experience is essential
- Proven track record in leading multi-market operations and delivering sustainable growth
- Strong commercial acumen with ability to translate strategy into execution
- Deep understanding of Travel Retail dynamics, retail trends, and brand development; fragrance and/or beauty experience highly desirable
- Excellent stakeholder management, negotiation, and communication skills
- Strategic and entrepreneurial mindset with strong consumer focus and drive for innovation
- Inspiring and credible people leader with track record of building, developing, and retaining high-performing teams
- Confident and forward-thinking decision-maker comfortable challenging status quo in complex, fast-paced environments
- Highly collaborative and adaptable, able to operate effectively across cultures and diverse stakeholder groups
- Fluent in English
Skills
Experience
Extensive experience in travel retail, luxury, or FMCG sectors with proven track record of leading multi-market operations and delivering sustainable growth. Strong background in strategic planning, commercial execution, and building high-performing teams across complex, matrix environments.
Education
Not specified
Workplace
The role is situated in Dubai, Dubai, UAE.
Benefits
Entrepreneurial and creative work culture; learning and development opportunities; international company with growth opportunities; competitive compensation and benefits package
Culture
Puig fosters an inclusive and collaborative culture, encouraging innovation and creativity. Employees are valued for their unique contributions and are provided with opportunities for professional development in a supportive environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Puig, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Regional General Manager, Travel Retail», «Travel Retail Regional Director», «Travel Retail Vice President, Middle East», «Country Manager, Travel Retail», «Head of Travel Retail, Middle East», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.