Puig Trade Marketing Manager
- Employment
- Permanent
- Seniority
- Mid-Level
- Department
- Merchandising, Buying & Planning
- Posted
- Sep 16, 2026
About Puig
Puig is a distinguished name in the luxury fashion and fragrance industry, renowned for its innovative approach and commitment to excellence. As part of a global conglomerate, Puig offers a dynamic and inspiring work environment, fostering creativity and professional growth.
Puig seeks a Trade Marketing Manager for its Benelux team in Brussels to drive strategy, manage retail partnerships, and optimize commercial performance.
Role & Responsibilities
- Develop and execute annual trade plans with detailed assortment recommendations by animation and brand, ensuring rigorous budget management and commercial performance optimization
- Design and implement disruptive 360-degree marketing plans in partnership with internal teams to drive sell-out momentum
- Evaluate the effectiveness of trade operations in collaboration with key accounts, prepare comprehensive performance reports, and formulate actionable recommendations for future campaigns
- Build, optimize, and monitor commercial incentive strategy for assigned retail partners to maximize sales impact
- Present client-specific plans to the sales force during commercial seminars whilst disseminating key insights and best practices to marketing and field teams
- Autonomously manage incentive budgets allocated to retailers, ensuring meticulous expense tracking and ROI optimization
- Independently oversee hostess support budgets and scheduling, maintaining rigorous financial oversight and investment return maximization
Qualifications
- Approximately 5 years of experience in a similar Trade Marketing role, ideally within FMCG or related sectors such as beauty and cosmetics
- Proven analytical capability to proactively assess commercial performance and formulate strategic recommendations
- Demonstrated autonomy and rigour in managing targets, performance monitoring, and budget oversight
- Advanced proficiency in Excel for data analysis and performance tracking
- Fluent in French and English
Skills
Experience
Approximately 5 years of experience in a similar Trade Marketing function, preferably within FMCG, beauty, cosmetics, or related premium sectors.
Education
Not specified
Workplace
This position is based in Brussels, Brussels-Capital Region, Belgium.
Culture
Puig fosters an inclusive and collaborative culture, encouraging innovation and creativity. Employees are valued for their unique contributions and are provided with opportunities for professional development in a supportive environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Puig, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Trade Marketing Coordinator», «Trade Marketing Specialist», «Commercial Strategy Manager», «Retail Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.