Prada Store Manager

About Prada

Prada is an emblem of Italian sophistication, intellectual design, and cultural modernity, with a heritage dating to 1913 in Milan. As an employer, the House offers professionals the opportunity to contribute to a globally admired luxury group where creativity, craftsmanship, and innovation are pursued with disciplined excellence. Prada values discerning talent across design, retail, operations, digital, and corporate functions, fostering an environment shaped by curiosity, precision, and respect for heritage. Employees are invited to participate in a dynamic international culture that balances artistic vision with commercial rigor, while advancing the brand’s enduring influence in fashion, leather goods, and contemporary luxury.

Prada seeks a Store Manager in Hong Kong to lead business performance, client development, team management, boutique care and local events. The role combines sales-floor leadership with operational oversight, clienteling, talent development and delivery of Prada’s service standards.

Role & Responsibilities

• Lead the store team to exceed financial targets and maximise sales performance, driving overall store success.
• Analyse performance and propose and develop action plans.
• Drive the team to exceed KPI targets, including cross-selling and upselling across product categories.
• Represent Prada in the local market, identifying opportunities to increase footfall, attract new clients and build brand loyalty.
• Maintain a visible presence on the sales floor and ensure the highest standards of client approach and service.
• Build the team’s omnichannel awareness and encourage the use of digital tools to strengthen client relationships and achieve business objectives.
• Develop the e-commerce channel by responding promptly to orders while maintaining high service standards.
• Meet store operating budgets by monitoring expenses.
• Provide product feedback based on store needs and participate in buying sessions when requested.
• Place clients first, create a welcoming environment and ensure the team responds to their needs and requests.
• Develop and maintain strong client relationships and deliver meaningful after-sales experiences.
• Deliver excellent client satisfaction and service through the Brand Selling Ceremony.
• Manage local VIC clients and tailor initiatives to develop their loyalty and spend.
• Partner with corporate functions to implement clienteling initiatives and events that build loyalty and increase client spending.
• Identify opportunities to acquire new clients and grow store sales.
• Build a strong culture of private appointments within the team.
• Proactively resolve client complaints and maintain positive client relationships.
• Motivate staff through effective communication and foster team spirit and a positive, energetic environment.
• Encourage information sharing and lead focused morning briefings.
• Master company IT, digital tools and applications, and keep the team informed of relevant updates.
• Assess team needs and priorities; train and inspire the team in product knowledge, sales techniques, client service, and company policies and procedures.
• Identify talent for internal development and share proposals with the Retail Manager or Director to establish appropriate development plans.
• Develop team members through coaching and follow-up on individual action plans.
• Attract and recruit talent through networking and scouting.
• Ensure strong cooperation between front and back of house for efficient operations.
• Lead by example to ensure the team handles products with the utmost care and respect in every ceremony and procedure.
• Ensure displays attract clients and maximise sales in line with company guidelines; seek Visual Merchandising and Merchandising support based on store needs.
• Ensure effective and efficient care of company assets.
• Enforce company procedures for cash activities, inventory, logistics and head-office reporting.
• Provide feedback and suggestions to the Visual Merchandising and Retail Merchandising departments as needed.
• Work with Retail Head Office to organise local events and set challenging, realistic targets for each client.
• Ensure excellent standards and service at store events.
• Propose local event opportunities in partnership with local stakeholders and influencers.

Skills

Workplace

Culture

Prada fosters a intellectually curious and forward-thinking workplace where heritage craftsmanship, contemporary design, and cultural dialogue intersect. As an employer, it encourages disciplined creativity, cross-functional collaboration, and a refined attention to detail, offering teams the opportunity to contribute to one of luxury fashion’s most influential maisons.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.