Prada Group Performance Media Specialist

Location
Employment Full-time
Seniority Mid-Level
Posted Mar 6, 2026
Apply ⟼

Join Prada Group in Milan as a Performance Media Specialist. Drive SEM campaigns for Miu Miu in a dynamic, international luxury fashion environment.

Overview

Prada Group, a prestigious leader in the luxury fashion industry, encompasses renowned brands such as Prada, Miu Miu, and Church's. Known for its commitment to innovation and excellence, Prada Group operates globally, providing a dynamic and diverse work environment.

Role & Responsibilities

  • Develop and execute SEM strategies aligned with the overall marketing calendar.
  • Collaborate with internal and external teams to procure and manage creative assets and copy for SEM campaigns.
  • Ensure accurate implementation of ad creatives, product feeds, and tracking parameters.
  • Monitor campaign performance daily, adjusting agency objectives as needed.
  • Generate weekly and monthly performance reports, providing actionable insights and recommendations.
  • Identify opportunities for optimization and propose new features to enhance channel performance.

Qualifications

  • Bachelor’s degree in Marketing, Communications, Digital Management, or Advertising.
  • Minimum of 3 years of experience in a similar role.

Skills

Strong understanding of performance marketing tools and platforms. Proven track record in managing ROI-driven and conversion-focused ecommerce campaigns. Excellent knowledge of SEM tools and platforms. Well-organized, detail-oriented, and analytical thinker with strong problem-solving skills. Fluent in both Italian and English (C1 level minimum).

Experience

Minimum of 3 years in a similar role, with a focus on ROI-driven and conversion-focused ecommerce campaigns.

Education

Bachelor’s degree in Marketing, Communications, Digital Management, or Advertising.

Workplace

The role is situated in Milan, Lombardy, Italy. There are currently 541 open positions in Milan on Cerulean, with 11 added recently. Within Lombardy, Cerulean currently features 564 open roles, including 11 recent additions. Across Italy, Cerulean lists 1.295 open roles — 27 of them newly added.

Culture

Prada Group fosters a creative and international environment, valuing curiosity and the pursuit of excellence. The company is committed to diversity and inclusivity, ensuring equal opportunities and a respectful workplace for all.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.